Master Class – Stakeholder Relationships for Product Success
Event on 2013-10-14 09:00:00
Effective stakeholder relationships are critical to product success.
Product Professionals who want to successfully develop and launch products in competitive markets need to understand the importance of effectively managing stakeholder relationships. Establishing and maintaining effective relationships over the short and long term with a variety of diverse stakeholders including customers, CEOs and developers is a pre-requisite for delivering a successful product. Course Overview
Brainmates, Australia’s leading Product Management experts, have partnered with Pockets of Brilliance to bring a unique, one-day course – Stakeholder Relations for Product Success – to teach Product Professionals the essential processes, practices and tools necessary for fostering strong stakeholder relationships.
This course has been designed using Brainmates’ best practice Product Management framework and is delivered by 2 Psychologists with 30 years of experience in Neuroscience, Design Thinking and Product Management.
Participants of this practical course will learn how to cultivate and apply effective people skills when working in project teams as well as with other functional areas and levels of management to gain approval and support for their product ideas and projects. They will achieve better win/win results in their new product delivery projects and day-to-day activities.Product Management Challenges
The Stakeholder Relations for Product Success course addresses the following Product Management challenges:
Responsible for product success without having direct authority over delivery teams.
Problems engaging a multitude of different stakeholders at varying stages of the product delivery life cycle, from Ideation to Product Launch without the tools and know how.
Obstacles obtaining resources from stakeholders to support development initiatives.
Unnecessary slowdown of the product delivery process when stakeholders do not review and approve documentation on time.
High degree of uncertainty when managing complex and long-term stakeholder relationships.
Juggling unrealistic stakeholder requests, opinions or competing agendas that adversely affect the final product.
Difficulties articulating and delivering key product information and insights to stakeholders.
Delayed product launches as a result of problematic stakeholder relations during the product delivery.
Learning Outcomes
Product Professionals attending this course will:
Develop an increased awareness of the essential nature of stakeholder relationships.
Gain skills and apply tools that enable them to understand their stakeholders needs and in turn enable them to foster strong, collaborative and effective relationships in order to enhance product success.
Learn to communicate with influence, clarity and effectiveness about their products. These strategies are based upon psychology and neuro-scientific research and will enhance their relationships with stakeholders and improve the way they communicate about their products.
Enhance their understanding of the essential nature of conflict and explore tools for managing conflict that arise when differing stakeholder needs do not align during the product delivery life cycle.
Learn to effectively identify which stakeholder relationships are essential to their products’ success and what methods of engagement are most effective for different stakeholders.
Influence without authority.
Business Benefits
Organisations will realize immediate and ongoing benefits of investing in their Product Management capabilities:
Harmonious relationships between Product Professionals and their stakeholders who build, market, sell and support their product.
Increased organisational efficiency, open communication channels and transparency between key personnel.
More effective collaboration within product teams and related functional areas.
Market-driven products and services launched faster with measurable benefits to the organisation.
A competitive advantage for your business.
Who Should Attend?
Product Managers
Technical Product Managers
Product Marketers
Product Analysts
User Experience Practitioners
Producers
Business Analysts
Product Owners
Project Managers
Course Fee
The price of this 1 day fee is 5 (incl. GST) per participant and includes:
Course Material
Morning Tea
Lunch
Afternoon Tea
About the Training Facilitators
Sarah Colley
Sarah Colley (PhD) leads a team of consulting psychologists at Pockets of Brilliance. Sarah has studied Psychology and the human mind for over 12 years and has worked as a researcher and consultant developing and delivering practical psychological solutions to teams and businesses across Australia, New Zealand, U.S. Canada, Ireland and Norway. She has worked with a broad range of industries from mining, to oil and gas, to government, to non-profits. She works with her clients to deliver processes that enhance organisational outcomes. Her approach and facilitation is suited to people working across all levels of an organisation from project teams, right up to C-Suite level.
In collaboration with Brainmates, Sarah blends her consulting psychology framework with Product Management practices, boosting the performance of product, processes and people for clients.
Jonathan Lincolne
Jonathan Lincolne is a registered psychologist with over 17 years’ experience. He began his career working as a clinical and assessment psychologist in a successful private practice. Jonathan then focused his attention on the psychological aspects of leadership and safety performance within high-risk environments. Jonathan designed the psychologically based safety process known as ZIP (Zero Incident Process). Based on the success of ZIP he then founded the safety business Sentis which went on to be one of BRW’s fastest growing companies in Australia. At Sentis, Jonathan utilised his extensive experience in the design, customization, and delivery of psychologically based programs to assist in the development of cognitive skills and thinking patterns that enhance leadership, human performance, safety and well-being. He has worked with many multi-national companies in over a dozen countries – working from as far north as the Arctic Circle and as far south as the bottom tip of New Zealand. Questions?
For any additional questions please contact via
Email us on training@brainmates.com.au
Call us on (02) 9232 8147
at TBA
Coffs Coast
Sydney, Australia
Master Class – Stakeholder Relationships for Product Success is a post from: Nevada Sunshine