AN APP ADVENTURE: PART1 – The Journey Of An Idea
Event on 2014-02-20 16:00:00
AN APP ADVENTURE
PART1: Journey of an idea
LONDON 20th FEB 2014 16.00 – 19.00 (99 Bishopsgate, The City of London)
Mobile apps are transforming the way we work:
Over 67% of CIOs and IT professionals say mobile will have more of an impact on where their business is going than the Internet did in the 1990s.
24% of employees currently use a smartphone or tablet as their primary work device.
By 2017, half of employers will require their employees to use their own devices for work.
The enterprise app market is forecast to be worth £87bn by 2020.
After two highly successful seminar series, Latham & Watkins is once again teaming up with enterprise app consultancy Nation1 to explore the "Journey of an idea", from inception to launch but this time they've added to tech giants to the team: Microsoft and Intel. Join over 100 business leaders, entrepreneurs, lawyers and marketeers at Latham & Watkins' London office to discover how others have brought their app ideas to life in the enterprise space in order to make money, reduce costs and increase their operational efficiency and effectiveness.
Latham & Watkins and Nation1 have invited guest speakers Search, one of the UK's most progressive recruitment agencies, to talk about their own app adventure, and explain the journey of their idea. The team will walk through the process of mobile business application development, the key challenges, solutions and critical stakeholders at each stage, from the initiation of an idea to a fully-fledged business application. Using a real-life case study, the team will detail how the creation of an app strategy, initially built to manage the recruitment of mass positions for the upcoming 2014 Commonwealth Games to be held in Glasgow, is now changing the way Search’s business operates and how that strategy is also being leveraged to impact the process of recruitment generally.
Speakers Include:
Andrew Grant, Managing Director, Nation1
Martin Cotterill, Partner, Latham & Watkins
Steven James, Associate, Latham & Watkins
Janine Parry, Marketing Director, Search
at Latham
99 Bishopsgate
City of London, United Kingdom
AN APP ADVENTURE: PART1 – The Journey Of An Idea is a post from: Nevada Sunshine