2015-08-26



Two popular free-to play kids games, Moshi Monsters and Bin Weevils, have been forced to alter their in-game messaging after the ASA ruled the wording was “direct exhortations to buy a membership package”.

Moshi Monsters was critised for a game level that, while open to non-subscribers, ended with a message stating “MEMBERS GET MORE MISSIONS AND Unique Moshlings! Epics With Prizes Cool New Games!

The post Moshi Monsters ‘pressured kids into spending money’ –ASA appeared first on Netimperative - latest digital marketing news.

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