2013-06-25

Since 1998 the team at NFY Interactive, Inc. has actively developed websites for many different businesses in a variety of vertical markets.  Over the years, we have had the opportunity to work with a number of non-profits throughout the United States.  Our team has helped assist in the design, development and in many cases the ongoing technology requirements for these groups to excel online.  From the initial stage, our team understands that the internet can provide a platform which levels the playing field for all non-profits, it opens the floor for new relationships, donors and more.  However, leveraging all of the technology correctly, must fit the size of the group as well as make sense to the overall goals for the non-profit.

WordPress for non-profits has provided a massive shift in the capacity and online presence of many non-profits today.  WordPress provides a rapid development platform, which with some small effort can be modified to integrate the overall non-profit branding and more.  WordPress also supports a myriad of plugins.  While the theory of less is more is absolutely true in this case, having a massive library to customize the WordPress website offers up an opportunity to launch a website in short order, which supports the organizations online efforts.

In 2011, NFY Interactive, Inc. teamed up with Chelsea’s Light Foundation to develop their online website, the original website was the first draft of getting an online presence going.  In 2013, a revamped design and WordPress development project pushed the latest website online.  The new website features more content, better organizational requirements, effective website analytics, SEO tools, donations, security, donor management and more.  The site is built entirely on the WordPress platform, with some very specific adjustments to ensure security, future scaling and usability–the new website is set to support the foundation for years to come.

WordPress is for any sized business these days – in most cases – the platform can support many of the functional requirements of a business.  There is always custom development too – both straight custom framework development as well as custom development for WordPress!  The concept is simple, there are literally hundreds of thousands of plugins for WordPress because of how the system was developed.  This also provides a platform for our in-house developers to create specific and unique plugins designed specifically for your business and your requirements.  Often times, plugins solve a large percentage of needs–however, having a team which can create something specific or unique for your business can help give you an online presence that stands far above a typical WordPress website.

Next steps, first it is imperative to understand that even simple WordPress websites and installations can take 60+ hours to build.  If you are looking to WordPress for a cheap website, that isn’t what we do.  We leverage WordPress as a platform to lean on its strengths and ultimately develop high quality website quickly and ultimately for less money then a traditional website.  Second, we take the time to understand your business, your goals and ultimately help develop an online strategy that provides a foundation for your business.  If you are looking to learn more about how the team at NFY Interactive, Inc. can help, then please contact us today!

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