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“Make your mark in New York and you are a made man.”  –  Mark Twain It’s a funny story…… When I was in college, I was sitting in a bar with a friend and we were looking for a one-hour college course to fit into our schedules. It had to be between ...

An ABA Legal Eagle “Google Connects” the New Era of PPC, CPA and ROI! Conrad Saam has just come in from a chilly, 8-mile run, on a slate gray, Seattle winter day. The jaunt is actually a kind of A/B test, a trial run for another cold day coming up this...

First Published: July 22, 2012; Last Updated: Monday, April 14, 2014 Google AdSense is undoubtedly the best advertising network out there that follows a pay-per-click advertising model. When Google AdSense was first launched they were accepting almost...

I get a lot of hyper-specific local marketing questions, e.g. “should I get more links?” “how do I rank #1 on Google in my area?” or “I just launched website and want to try Twitter ads.” They are great in a way – I’m a huge fan of experimentation. ...

An online product catalog is an important cornerstone for eCommerce retailers. Creating an immersive, information-rich experience helps eCommerce businesses build interest amongst online visitors and is key to converting potential customers into loyal...