2016-08-03

This episode is the first in a 3-part series on communications that I developed with my good friend Nikki Elledge Brown. Nikki’s known online as The Communication Stylist® and creator of A Course About Copy® and she’s on a mission to help entrepreneurs communicate with more clarity and confidence.

In today’s episode we’re talking about your “About” page, and practicing the art of “strategic self-disclosure.” That means connecting through stories and sharing more about yourself as a person, but with a clear purpose.

Here’s a simple fact: People aren’t going to trust you unless they like you. They can’t like you unless they know you. And they can’t know you unless you tell them some things about yourself.

So how do you know what’s just the “right amount” of sharing? Join us for this episode to find out, and then grab your bonus worksheet below:

If you loved this video we would love for you to share on social media. Here are a few tweetables you can use:

The most interesting people are the most interesTED. (Click to tweet)

Business doesn’t have to mean boring; professional doesn’t need to mean formal. (Click to tweet)

Last but not least, with each new episode of She Takes on the World TV we now offer a FREE bonus worksheet, exclusively for our amazing tribe of subscribers. This week’s PDF download is “Does Your About Page Pass The TMI Test?” – a worksheet you can use to audit your own About page and help you connect with your audience in a clear, strategic way.

At She Takes on the World and in our signature incubator The Conquer Club, we are all about helping entrepreneurs actually take action and implement because let’s be honest, inspiration without implementation is kinda meaningless! So you can look forward to free workbooks and downloads with each of our episodes as a subscriber.

Click on the link below to receive this week’s bonus worksheet and be signed up to receive new freebies and episodes as we release them.



My actionable for you this week is to watch the episode and then use your worksheet to audit your own About page. Be sure to leave a comment on the episode below and let me know if you have any questions about this exercise.

Love and gratitude,



P.S. Love this episode? We’ve got a sweet bonus for you! Click here to download your free Copy Cheat Sheet and be the first in line to find out about A Course About Copy® She Takes on the World edition, Round Two in 2017.

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