2015-03-23



Following the introduction of a pH-balanced formula last October, Malaysia's #1 Germ Protection Brand*, Dettol, launched its newly-improved Dettol Healthy Fresh Body Wash range. The New Dettol Healthy Fresh range now comes with 12-hour odour protection, and longer lasting freshness.



Opening by Jay Menon

On top of the re-launch, Dettol also unveiled a new variant; Dettol Lasting Fresh with cucumber extracts.



Zumba opening performance

Can you guess who has the better move?

Rakesh Kumar Singh, Marketing Manager of Dettol, RB Malaysia and Singapore, with celebrity Nana Mahazen, she's mommy of two.

The media launch was attended by Dr. Steven Chow, Senior Consultant Dermatologist, celebrity mum Nana Mahazan and RB's corporate partners.

Speaking at the launch of Dettol Healthy Fresh range, Dr. Steven Chow, Senior Consultant Dermatologist talked about importance of personal hygiene in a hot and humid environment like Malaysia.

Despite what many people think, perspiration (or sweat) is actually odourless. However, when perspiration stays on the skin's surface and interacts with bacteria on the body, the bacteria breaks down the perspiration into fatty acids, which produces an unpleasant odour. Good personal hygiene, especially with anti-bacterial body washes can help fight germs and prevent body odour.

Ms. Nana Mahazan, she is host and celebrity. She is mommy of two and she knows the important of keeping her family protected. She ensures her family is well-protected and still smell good when they are out and about.

With Dettol's signature anti-bacterial properties and newly-improved formulation, Dettol's latest new variant, Dettol Lasting Fresh protects you from odour- causing germs for up to 12 hours! On top, the range now comes in a brand-new transparent PET bottles packaging that not only has an eye-catching look to it, but also carries a premium quality look. Trusted by families and medical professionals for generations, Dettol Healthy Fresh Body Wash is the ideal body wash for Malaysian family so they can be 100% sure of protection from germs and bacteria ** while feeling fresh all day long.

How does 12-h odour protection work?

Killing 99.9% of bacteria and germs that cause body odour

Protecting you against a wide range of unseen germs

Killing germs that cause skin problems

My son and I used thisĀ Dettol Healthy Fresh Body Wash, it contains of cucumber extract to provide our body longer lasting freshness. We like the soothing cucumber scent.

For detail ingredient click above image.

Dettol Healthy Fresh Body Wash is available in 250ml (RM6.90),

500ml (RM11.90), 950ml(RM17.90), and 900ml refill (RM15.25)

can be found in all retail stores nationwide and is suitable for use by entire family.

*As of Nielsen MAT Data, JAN 2015.

** Kills 99.9% of germs.

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