2015-04-02



Absolute Marketing & Distribution has re-branded to become Absolute Label Services, as well as unveiling a brand new online portal for clients.

The portal, called Absolute Project, makes use of a range of direct distribution deals between Absolute and all digital service platforms. The data, which is updated daily, then combines with direct feeds from a range of outlets including HMV, Amazon, iTunes, YouTube, Spotify, Beatport and more.

“[With Absolute Project], our clients have all their information – digital sales, physical sales, streaming – delivered on a daily basis and have access to real information which enables them to make informed decisions,” Absolute Label Services MD Henry Semmence told Music Week.

Absolute Label Services director Simon Wills added: “We’re already at the forefront of label services. Absolute Project takes us to the next level. Offering access to intelligent daily analytics from key platforms, our artists, both emerging and established, can now use data to shape their campaigns to success.”

As well as the new portal, Absolute has boosted its neighbouring rights division, headed by Gina Deacon, and has added two members of staff to its digital marketing department. Robbie Semmence joins as digital marketing manager, while Richard Lartey has taken on the role of digital co-ordinator.

Jack Savoretti has been among early successes for Absolute in 2015. He scored his first Top 20 album with Written In Scares in February. In the same month, Thunder’s new LP Wonder Days entered the UK Official Album Chart at No.9 as well as claiming No.2 on the Independent Album Chart.

Check out the latest issue of Music Week for a full interview with Absolute Label Services and more on the changes.

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