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If there is one question I get asked more than anything in the world, it has to be the dreaded “how do you make money?” I kid you not, 99 out of 100 times when I tell people I am a professional travel blogger, that question pops up...

If you’re a small business owner and fairly new to the benefits of marketing automation, there’s one statistic you need to know before we go any further with this. According to the research firm Aberdeen Group, companies are getting 53 percent higher...

A content marketing campaign is one element of a business that doesn’t have to be put to bed during the silly season. By mid-November the panic is palpable. Less than a month to go before Jo’burg closes down. Small business owners (those...

One of the questions that I keep hearing from small business owners every year is this: How can a small business like me afford SEO/SEM? It's a fair question coming from budget-conscious business owners. Not everybody can afford SEO. But, nobody can...

Small business owners often find it difficult to compete with bigger businesses that have larger budgets and larger teams. Establishing a solid digital presence is one of the most efficient ways to compete for customers. It’s no longer enough to set...