The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week. I am specifically targeting market size and market trend information.
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Analysts forecast the Mobile Commerce market in India to grow at a compound annual growth rate of 71.06 percent over the period 2012-2016. One of the key factors contributing to this market growth is the growth in mobile subscriptions. The Mobile Commerce market in India has also been witnessing government and regulatory support. Read Original Content
Are you ready for your mobile shopper? This is the question of the year. And while businesses continue to put off their websites’ mobile optimization, shoppers continue to use their mobile devices. In fact, comScore reported last week that Q3 2013 saw $5.8 billion in mobile commerce for the quarter, up 26 percent from Q3 2012. Currently, mobile commerce accounts for more than one in ten e-commerce dollars. Read Original Content
Isis – the mobile commerce venture created by AT&T, T-Mobile and Verizon Wireless – shared with MMW details of its new Isis Alliance Program. The Isis Alliance Program was created to support the merchant technology ecosystem with tools and resources to capitalize on the opportunities created by mobile commerce. Read Original Content
Verivo is a leading provider of enterprise mobility software. Verivo helps companies accelerate their business results. Its unique technology empowers teams to build, deploy, manage and update their mobile apps -- rapidly and securely. Verivo’s mobility platform is used by hundreds of companies in numerous industries, worldwide. This newsletter is sponsored in part by Verivo. To learn more, visit www.verivo.com
The proliferation of mobile devices like smartphones and tablets has totally revolutionized the mobile commerce arena, and the industry is expected to cross the $31 billion mark by 2016. Read Original Content
McDonald’s has been experimenting with mobile engagement recently. The company has been adorning food packages with QR codes in an effort to connect with mobile consumers more effectively. Mobile commerce has now caught the attention of the fast food corporation and it plans to begin testing a new NFC-based payment service in Belgium in 2014. McDonald’s will be working with Seamless, a Swedish mobile payments firm, for this initiative. Read Original Content
This year will mark a major milestone for tablets and their influence on Internet retailers. Business Insider believes tablets will draw even with smartphones, and account for 50 percent of the total value of U.S. retail sales made over mobile devices. Read Original Content
Flipboard’s social magazine app has now been broadened so it includes an all new mobile commerce catalog section that gives shoppers and brands the chance to look at various products, check their prices, and make purchases through the right links. Read Original Content
As the number of people with smartphones and tablets continues to grow, mobile commerce growth is outpacing traditional e-commerce growth by 200 percent. Right now one out of every ten e-commerce dollars is spent using a smartphone or tablet ($4.7B in just the 2nd quarter of 2013), and 63 percent of people are expecting to shop more on their mobile devices in the future. Read Original Content
Ericsson said MTN Rwanda has deployed its Converged Wallet m-commerce solution. It will make easy-to-use, next-generation mobile financial services to MTN Rwanda's subscribers, including mobile phone users who do not have access to traditional banking services. Read Original Content
According to Mooreland Partners LLC, an M&A advisory firm that operates primarily in the digital media space, the global mobile advertising market will grow 62 percent by the end of 2013 to almost $14 billion, as acquirers and investors flock to the market. Mooreland estimates there have been 21 major mergers in 2013 so far. Read Original Content
Pandora Media Inc reported third-quarter revenue that was up about 50 percent on the strength of mobile advertising at the Internet radio company to top $100 million for the first time in a quarter. Read Original Content
According to Reuters, while about half of U.S. Internet users shop on mobile, almost nine in 10 Japanese Internet users shop on their mobile phones. Read Original Content
Shopping for the holidays has increasingly become about spending quality time with our mobile devices. From 2011 to 2012, the number of minutes consumers spent on retail mobile apps in the holiday month of December increased six-fold, according to the infographic below compiled by Sparked, a San Francisco-based social and mobile engagement platform. Read Original Content
Amazon has taken a strong interest in the mobile sector, which should come as no surprise considering the company’s focus on the digital world. The online retailer has been making moves to establish a stronger presence in mobile commerce, but this is not the only approach Amazon has taken on the mobile space. The company is preparing to launch a new service it calls AppStream, which has a very specific focus on mobile games. Read Original Content
Facebook has increased its profits and begun making money from mobile advertising due to its utilization of big data, according to Johann Evans, chief financial officer of unified data management specialist Cherry Olive. Read Original Content
Recent Articles by Kevin Benedict
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The Race for Sensors to Supply Big Data and Enterprise Mobility
Strategic Enough to Matter, Code Halos and Mobile Apps
Enterprise Mobility and the Gift of Time
Mobile Expert Video Interviews: Regev Yativ
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Whitepapers of Note
BYOD: An Opportunity for IT to Drive the ‘New Age Enterprise’
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Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.
Kevin Benedict,
Head SMAC Analyst, Cognizant
Follow me on Twitter @krbenedict