The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week. I am specifically targeting market size and market trend information.
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Additional payment terminal manufacturers and software providers have committed to integrating Isis SmartTap, Isis has announced. Isis, the mobile commerce joint venture created by AT&T Mobility, T-Mobile USA Inc. and Verizon Wireless, is preparing for a national launch later this year. The SmartTap protocol is a new, proprietary mobile commerce software specification that leverages near field communications technology. Read Original Content
eMarketer projects that retail ecommerce holiday sales in the U.S. will rise about 15 percent again this year, matching last year’s gains. In total, U.S. retail ecommerce sales for the holiday season—defined as November and December—are expected to reach $61.8 billion, up from $53.7 billion last year. Read Original Content
Wells Fargo raised its projected price range for Apple stock, citing expectations that the company will become more flexible with its carrier partners, and that the anticipated inclusion of a fingerprint sensor in the "iPhone 5S" will drive up adoption rates of mobile commerce among consumer and corporate markets. Read Original Content
While social, mobile, analytics and cloud technologies add a new dimension to your model, to fully maximize their value consider the sum is greater than its parts. The formula for the Future of Work is called SMAC - social, mobile, analytics and cloud on one integrated stack, where each function enables another to maximize their effect. This newsletter is sponsored in part by Cognizant.
Monitise, a mobile commerce firm, has teamed with IBM to provide new services to member banks of Visa Europe. Together, the two companies will work to promote mobile commerce services that are linked to cloud computing technologies from IBM. Read Original Content
PayPal has issued a major update for its mobile commerce application that may help it edge out the competition from other mobile wallets. The application features a new user interface that is designed to be more convenient for users. Those using the application to make a purchase can now take advantage of PayPal’s “Bill Me Later” financing option as well, providing more flexibility when it comes to mobile payments. Read Original Content
Remember when Facebook admitted it wasn't making a penny off its mobile users? Just one year after finally launching mobile ads, the company is on track to capture nearly 16 percent of the market in 2013. Read Original Content
Placecast, a mobile marketing company that has built out a business around services like its geotargeted ShopAlerts, is now taking the next step to link up advertisers and mobile consumers. It is launching PlaceAd, a demand-side platform that connects Placecast’s location technology with mobile ad networks so advertisers can deliver campaigns based on location, as well as other user-specific criteria. Read Original Content
Twitter has acquired mobile advertising startup MoPub. The companies did not disclose a price but TechCrunch reported that the deal was valued at about $350 million in stock. Read Original Content
Apple has filed for a European patent detailing a system for combining a fingerprint scanner with near field communication technology, allowing for dual modes of operation in a single space-saving design. The patent application was recently published and discovered by Patently Apple. Read Original Content
Retailers are overestimating the growth of consumer spending via mobile devices by over 100 percent, with 75 percent of leading retailers expecting consumers using mobile devices to account for 40 percent of sales and above in two years time, while 50 percent expect the mobile channel to account for 50 percent or more of total online sales, according to a study commissioned by Peerius. Read Original Content
In an interview, Nexage CEO, Ernie Cormier, explained that the U.S. mobile advertising market alone — which is larger than the Asian and Latin American market combined – will hit $7.3 billion in 2013 and grow at a 39 percent compound annual rate to $27.1 billion in 2017, according to eMarketer. Read Original Content
In an interview with The Wall Street Journal, the Facebook-owned Instagram’s director of business operations has confirmed mobile ads are still incoming for the image-sharing service, and notes users could see in-app ads launch within the next year. Read Original Content
This summer Google Play’s mobile commerce successes raced forward as they exploded beyond the 50 billion app download mark. This progress is continuing onward, leading many to believe this will be a doubly rewarding year for Android application revenues. Read Original Content
Apple's iPhone, iPad, and iPod touch are three of the top four mobile devices in use worldwide, accounting for nearly 40 percent of all mobile ad impressions, according to new figures out from Millennial Media. Read Original Content
According to a new Back to School Shopping: 2013 Trends mobile commerce report released by Placed, Inc., almost half of all parents who own smartphones used their devices to help them to find discounts such as coupons while they were shopping for school supplies for their children, this year. Read Original Content
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Kevin Benedict,
Head Analyst for Social, Mobile, Analytics and Cloud (SMAC)
Cognizant
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.
Kevin Benedict, Mobility Analyst and Consultant
Follow me on Twitter @krbenedict