Join the team that powers the global real estate economy - CoreLogic is an innovative, future focused company whose vision is to deliver unique property-level insights that power the global real estate economy.
We are a $1.4 billion dollar company with more than 5,000 employees globally serving the financial services and insurance industries. We are evolving at a rapid pace and the clients we serve are challenged from every direction,-which means we are growing and innovating to help drive their success. Working together, and differentiated by our superior data, analytics and data-enabled solutions, we empower our clients to make smarter business decisions through data-driven insights. We take initiative, are fully accountable, build respect and trust, make transparency a must-and engage, include and collaborate at every turn. We take pride in our work and believe in cultivating a work environment that supports and values our greatest asset: our talented employees.
The mission of the Manager, Marketing is to develop and implement marketing and sales enablement initiatives aligned with corporate marketing goals and in compliance with legal directives that deliver on revenue growth targets for products and solutions in the multifamily housing unit.
Job Duties
*Sales Enablement: Equip the inside sales team with presentation materials that communicate the value proposition and succinctly present the relevant messaging to targeted buyer personas at the different stages those buyers are in their buying cycle. Examples: slide decks and account reviews; testimonials; templates; creative programs (including booth graphics) for use at trade shows / industry association meetings.
*Sales Campaigns: Produce steady stream of sales campaigns for inside sales clients that drive revenues, increase market penetration and improve client retention.
*Lead Generation: Using various lead sources, create demand generating activities that deliver qualified prospects to the inside sales team.
*Content Conceptualization and Implementation: Understand and implement the value proposition. Work with corporate shared services or third-party vendors to produce the content. Work with Sales Operations to ensure sales team is empowered for success. Ensure materials adhere to corporate brand and legal guidelines.
*Metrics: Measure marketing return on investment (MROI), suggest and implement improvements
Job Duties
*Sales Enablement: Equip the inside sales team with presentation materials that communicate the value proposition and succinctly present the relevant messaging to targeted buyer personas at the different stages those buyers are in their buying cycle. Examples: slide decks and account reviews; testimonials; templates; creative programs (including booth graphics) for use at trade shows / industry association meetings.
*Sales Campaigns: Produce steady stream of sales campaigns for inside sales clients that drive revenues, increase market penetration and improve client retention.
*Lead Generation: Using various lead sources, create demand generating activities that deliver qualified prospects to the inside sales team.
*Content Conceptualization and Implementation: Understand and implement the value proposition. Work with corporate shared services or third-party vendors to produce the content. Work with Sales Operations to ensure sales team is empowered for success. Ensure materials adhere to corporate brand and legal guidelines.
*Metrics: Measure marketing return on investment (MROI), suggest and implement improvements
Education, Experience, Knowledge and Skills
*BA/BS in marketing, communications, business or relevant work experience.
*Minimum of 8 years of well rounded marketing communications experience, preferably for a multifamily housing related company, a financial services, credit solutions or software company.
*Experience in managing complex projects.
*Moderate level of independent discretion with easy access to Sr. Manager and Director along with required agreement from corporate brand and legal teams.
*Expertise in Microsoft Office, CrownPeak, Eloqua and Oracle CRM. The ideal candidate will possess the ability to work independently in an entrepreneurial setting and display strong communication and project management
skills.
*Travel is required less than 25% but may peak during times of large trade shows.
CoreLogic offers an empowered work environment that encourages creativity, initiative and professional growth and provides a competitive salary and benefits package. CoreLogic is an Equal Employment Opportunity/Affirmative Action Employer and maintains a Drug-Free Workplace. We are fully committed to employing a diverse workforce and creating an inclusive work environment that embraces everyone's unique contributions, experiences and values.
Please apply on our website for consideration or use the link below:
https://sjobs.brassring.com/TGWEbHost/jobdetails.aspx?partnerid=25651&siteid=5472&AReq=7407BR
Manpower is an Equal Opportunity Employer (EOE/AA)