A global market leader in enterprise and mobile communications powering more than 2 billion business connections and 2 billion mobile subscribers every day, Mitel (Nasdaq:MITL) (TSX:MNW) helps businesses and mobile carriers connect, collaborate and provide innovative services to their customers. Our innovation and communications experts serve more than 60 million business users in more than 100 countries, and 130 mobile service providers including 15 of the top 20 mobile carriers in the world. That makes us unique, and the only company able to provide a bridge between enterprise and mobile customers. For more information, go to www.mitel.com and follow us on Twitter @Mitel.
The Senior Manager, Event Marketing is a key member of the Brand and Events Marketing team and is tasked with creating, leading and implementing event experiences that engage clients and prospects, increase sales pipeline and create advocates for the Mitel brand on a global scale. The individual in this role will be highly skilled in both strategic planning and tactical execution, adept at cross-functional collaboration and able to lead a small team of internal event marketers and external partner agencies and vendors to deliver effective event strategies, plans and logistical support for proprietary corporate events, conferences and road shows as well as 3 rd party events, conferences and trade shows.
**Essential Functions**
+ Consult, plan, and manage proprietary corporate events including partner conferences, analyst meetings, user group meetings, roadshows and product launches working with teams in both the U.S., EMEA and other emerging markets
+ Work with internal stakeholders to develop comprehensive event strategies and associated metrics to drive to performance based outcomes
+ Plan and deliver programs, agendas, budgets and schedules to keep internal stakeholder and external agency partner teams on track
+ Assist in the development and execution of brand stories through key event touchpoints and associated digital channels to provide integrated and compelling onsite as well as pre- and post-event experiences
+ Drive the assessment, coordination and execution of the brand's participation in trade shows, corporate sponsorships and conferences aligned to corporate brand strategy
+ Build and lead a bench of strategic partners including event agencies, freelance and outside vendors to achieve desired outcomes
+ Provide direction in the coordination of services for events including facility selection, registration, accommodations and transportation for participants, catering, signage, décor, display and audio visual production requirements
+ Develop and manage corporate event sponsorship programs, including sponsor communications and management of deliverables
+ Provide strategic and logistical support to corporate and business unit stakeholders for event planning and execution from field marketing roadshows to exhibit presence to partner sponsorship and though leadership programs.
**Core Competencies and Experience**
+ Bachelor's degree preferred or equivalent work experience in marketing communications and corporate events industry required
+ Minimum 7-10 years of marketing communications experience with specific focus in corporate event planning and execution
+ Experience leading the development and implementation of event and exhibit marketing programs both from a strategic as well as tactical perspective required
+ Direct reporting management experience required; ability to lead, mentor and coach direct reports
+ Strong organizational skills with high attention to detail and ability to manage multiple projects simultaneously
+ Successful experience working with a broad audience of internal and external stakeholders including executives and the ability to build and maintain positive relationships required
+ Excellent communication skills: verbal, written, presentation and interpersonal
+ Proficient in event marketing best practices
Experience working within a technology product/services organization not required but a plus
Mitel is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.