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Pexels In 2016, content reigned supreme. But not just any kind of content. This year saw an increase in demand for compelling interactive content, such as 360-degree virtual reality videos, the growth of visual content, such as infographics, a bigger...

An ABA Legal Eagle “Google Connects” the New Era of PPC, CPA and ROI! Conrad Saam has just come in from a chilly, 8-mile run, on a slate gray, Seattle winter day. The jaunt is actually a kind of A/B test, a trial run for another cold day coming up this...

The famous psychophysicist Dr. Howard Moskowitz once said: “There is no perfect Pepsi; just different kinds of perfect Pepsi for different groups of people.” His point is that every visitor that comes to your website is different –– bringing along...

It takes a lot to run a profitable business these days. You need to learn and know lead generation, lead nurturing, email marketing, paid advertising, sales funnel best practices, and so on. Sadly, we barely have enough time to attend to all of these...

Today we announced the results of the 2014 Temkin Group CX Vendor Excellence Awards. Once again we had a great group of nominees, making the scoring difficult for the judges. Congratulations to this year’s winners: Allegiance Clarabridge...