The final weekend of August continued the trend of low viewership for MLS broadcasts as the four MLS matches aired on the networks of ESPN, FOX Sports and Univision averaged only 197,500 viewers. Although up 22% from 155,000 viewers at the beginning of the month, the 15 MLS broadcasts during the month of August averaged only 177,000 viewers, representing a 44% drop when compared to the rest of the MLS season.
Liga MX and the English Premier League both saw large increases in viewership this weekend as 1.9 million watched Chivas dominate Club América in el Súper Clásico on the networks of Univision, and 1.1 million saw Manchester United’s late win against surprise club Hull City on NBC.
The Bundesliga continues to struggle when facing English competition as the match between Borussia Mönchengladbach and Bayer Leverkusen in the same time slot as the aforementioned Manchester United/Hull City match delivered FOX’s lowest-ever rating for a Bundesliga match on the network, attracting only 248,000 viewers.
La Liga viewership was up in nearly every time slot as beIN SPORTS aired a condensed slate of 5 broadcasts compared to 8 in the opening weekend. Average viewership was up more than 100% and total viewership up 269,000 over the opening weekend.
Domestic numbers for the week:
Date
Competition
Start Time
Home
Away
Network 1
Network 2
Total
8/26/16
MLS
8:00 PM
Real Salt Lake
Colorado Rapids
UniMás; 116,000
Univision Deportes; 72,000
188,000
8/27/16
NASL
8:00 PM
Miami FC
Minnesota United
beIN Sports; 13,000
—
13,000
8/28/16
MLS
2:30 PM
New York Red Bulls
New England Revolution
ESPN; 186,000
ESPN Deportes; Not available
186,000
8/28/16
MLS
5:00 PM
Portland Timbers
Seattle Sounders
ESPN; 253,000
ESPN Deportes; Not available
253,000
8/28/16
MLS
7:00 PM
Orlando City SC
New York City FC
Fox Sports 1; 139,000
Fox Deportes; 24,000
163,000
Foreign numbers for the week:
Date
Competition
Start Time
Team 1
Team 2
Network 1
Network 2
Total
8/22/16
La Liga
2:00 PM
Celta Vigo
Leganes
beIN Sports; 10,000
beIN Español; 13,000
23,000
8/22/16
La Liga
4:00 PM
Valencia
Las Palmas
beIN Sports; 16,000
beIN Español; 22,000
38,000
8/23/16
EFL Cup
2:45 PM
Burton Albion
Liverpool
beIN Sports; 27,000
beIN Español; 7,000
34,000
8/23/16
UEFA CL Playoff
2:45 PM
Monaco
Villareal
Fox Sports 2; 10,000
—
10,000
8/23/16
UEFA CL Playoff
2:45 PM
Roma
Porto
Fox Sports 1; 79,000
Fox Deportes; 52,000
131,000
8/23/16
Copa MX
8:00 PM
Toluca
Lobos BUAP
—
Univision Deportes; 96,000
96,000
8/23/16
Copa MX
10:00 PM
Cruz Azul
Unv. Guadalajara
—
Univision Deportes; 171,000
171,000
8/24/16
EFL Cup
2:45 PM
Morecambe
AFC Bournemouth
beIN Sports; 5,000
beIN Español; 2,000
7,000
8/24/16
UEFA CL Playoff
2:45 PM
Rostov
Ajax
Fox Sports 2; 22,000
ESPN Deportes; Not available
22,000
8/24/16
UEFA CL Playoff
2:45 PM
Manchester City
Steaua Bucuresti
Fox Sports 1; 113,000
Fox Deportes; 26,000
139,000
8/24/16
CONCACAF CL
8:00 PM
Árabe Unido
Don Bosco
—
Univision Deportes; 62,000
62,000
8/25/16
CONCACAF CL
8:00 PM
Honduras Progreso
W Connection
—
Univision Deportes; 40,000
40,000
8/25/16
CONCACAF CL
10:00 PM
Saprissa
Dragón
—
Univision Deportes; 53,000
53,000
8/26/16
Bundesliga
2:30 PM
Bayern Munich
Werder Bremen
Fox Sports 1; 59,000
GolTV; Not available
59,000
8/26/16
Championship
2:45 PM
Burton Albion
Derby County
beIN SPORTS; 10,000
—
10,000
8/26/16
La Liga
2:45 PM
Real Betis
Deportivo La Coruña
—
beIN Español; 16,000
16,000
8/27/16
Premier League
7:30 AM
Spurs
Liverpool
NBCSN; 342,000
NBC Universo; 19,000
361,000
8/27/16
Bundesliga
9:30 AM
Borussia Dortmund
Mainz
Fox Sports 2; 13,000
—
13,000
8/27/16
Bundesliga
9:30 AM
Frankfurt
Schalke 04
—
Fox Deportes; 26,000
26,000
8/27/16
Championship
10:00 AM
Cardiff City
Reading
beIN SPORTS; 12,000
—
12,000
8/27/16
Premier League
10:00 AM
Chelsea
Burnley
NBCSN; 388,000
NBC Universo; 43,000
431,000
8/27/16
Bundesliga
12:30 PM
Mönchengladbach
Bayer Leverkusen
FOX; 248,000
Fox Deportes; 32,000
280,000
8/27/16
Premier League
12:30 PM
Hull City
Manchester United
NBC; 1,160,000
NBC Universo; 84,000
1,244,000
8/27/16
La Liga
2:15 PM
Real Madrid
Celta Vigo
beIN SPORTS; 110,000
beIN Español; 279,000
389,000
8/27/16
Primeira Liga
3:00 PM
—
Univision Deportes; 61,000
61,000
8/27/16
La Liga
4:15 PM
Leganes
Atletico Madrid
beIN SPORTS; 50,000
beIN Español; 161,000
211,000
8/27/16
Liga MX
6:00 PM
Querétaro
Necaxa
—
Univision Deportes; 302,000
302,000
8/27/16
Liga MX
8:00 PM
Tigres
Veracruz
Univision; 541,000
—
541,000
8/27/16
Liga MX
8:06 PM
Pachuca
Monterrey
—
NBC Universo; 134,000
134,000
8/27/16
Liga MX
10:00 PM
Club América
Chivas
Univision; 1,168,000
Univision Deportes; 752,000
1,920,000
8/28/16
Premier League
8:30 AM
West Brom
Middlesbrough
CNBC; 125,000
—
125,000
8/28/16
Bundesliga
9:30 AM
Hertha Berlin
Freiburg
Fox Sports 1; 49,000
Fox Deportes; 10,000
59,000
8/28/16
Premier League
11:00 AM
Manchester City
West Ham United
NBCSN; 493,000
Telemundo; Not available
493,000
8/28/16
Bundesliga
11:30 AM
Hoffenheim
RB Leipzig
Fox Sports 2; 17,000
—
17,000
8/28/16
Serie A
12:00 PM
inter Milan
Palermo
beIN SPORTS; 28,000
—
28,000
8/28/16
Liga MX
1:00 PM
Toluca
Monarcas Morelia
Univision; 451,000
Univision Deportes; 95,000
546,000
8/28/16
La Liga
2:15 PM
Athletic Bilbao
Barcelona
beIN SPORTS; 112,000
beIN Español; 312,000
424,000
8/28/16
La Liga
4:15 PM
Villareal
Sevilla
—
beIN Español; 122,000
122,000
8/28/16
Liga MX
7:00 PM
Santos Laguna
León
—
Univision Deportes; 218,000
218,000
Major League Soccer averages:
Overall
ESPN
ESPN2
ESPND
FOX
FS1
FOXD
Univision
UniMás
UDN
285,617
315,773
201,500
46,000
498,000
168,524
34,920
827,000
166,619
68,905
Other league averages:
League
Average
Liga MX
645,750
Premier League
428,176
La Liga
158,077
Bundesliga
90,800
Serie A
30,667
Eredivisie
27,000
Championship
16,375
Ligue 1
11,667
NASL
6,652
NWSL
0
SEE MORE: Access our comprehensive research of soccer TV ratings
The post Viewing numbers for soccer games on US TV for week of August 22-28, 2016 appeared first on World Soccer Talk.