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Why it’s important to offer the right rewards with your referral scheme. Unless you’ve been living completely off the grid, the chances are you’ve seen a fair few referral schemes by now, and they usually follow the same format. “Buy our product or...

XXL Cloud Inc. has only been around since 2014, but their aim is certainly ambitious. On their about page, they set a goal to dominate the cloud storage industry by 2020, and seeing how quickly clouds form and dissipate, maybe it could happen. After...

How to Optimize Your Referral Program and Boost Your Sales written by Guest Post read more at Duct Tape Marketing Referral marketing looks like the elixir of marketing. You are making your customers refer their friends to your business at no extra cost...

If you are a small business owner, you have probably heard of Bond Street. The company is a haven for small business owners, providing everything from small business loans to a small business newsletter to help you keep up-to-date on all the latest industry...

This post is part of a series of resources excerpted of The Advocate Marketing Playbook, created by TOPO. Click here to read the other posts in this series. There are dozens of objectives that an advocate marketing program can support...