Report provides new insight to market development
SAN FRANCISCO–(BUSINESS WIRE)–Beecham Research and Wearable Technologies Group, authorities in the machine-to-machine (M2M) and wearable technology markets, today announce the publication of a new report on the rapidly-developing wearable technologies market.
“We envision a connected world, where everything in people’s lives will have computing power, wireless connectivity and many unobtrusive sensors. Wearable technologies will substantially enhance people’s lifestyles and work styles.”
Following extensive interviews with industry leaders, the report introduces a host of new insights to aid market development, including a segmentation into seven key market sectors. This unique approach is designed to give proper weight to all application areas and demonstrate true market potential.
The forecast methodology is also new—organized around who will buy these products and services and why, and including extensive fashion-industry profiles to answer questions supplemental to traditional technology-led analysis. As a result, the report demonstrates that current products are too narrowly focused to address a far larger total marketplace.
Plus, the report defines five key categories of enabling technologies, in order to help designers and developers quickly identify the most appropriate technologies to support their innovations.
Speaking at today’s Wearable Technologies conference in San Francisco, Robin Duke-Woolley, CEO of Beecham Research commented, “The Wearable Technologies market is reaching an exciting stage of development and potential, yet we feel that there is more work to be done to bring together viable value chain partners. We hope to help with that process.”
Expanding on that thought, Harry Strasser, Managing Partner at Wearable Technologies Group and former Siemens CTO said, “We envision a connected world, where everything in people’s lives will have computing power, wireless connectivity and many unobtrusive sensors. Wearable technologies will substantially enhance people’s lifestyles and work styles.”
Christian Stammel, CEO of Wearable Technologies Group also said, “We have worked for nearly a decade on the realization of a vibrant market for Wearable Technologies products and services, and we believe the right success factors are now coming together. Standardization and interoperability are the key factors and the reason why the market will grow tremendously this year.”
The report, titled “Wearable Technologies: Towards Function with Style” is available now for purchase fromwww.beechamresearch.com.
About Beecham Research
Beecham Research, Ltd. Is a leading technology market research, analysis and consulting firm based in Cambridge, UK with offices in North America and mainland Europe. The company is the only global consulting and research firm focused solely on the worldwide and rapidly growing M2M (machine-to-machine) market and the increasing use of Remote Device Management and Services – also increasingly referred to as the Internet of Things and Embedded Mobile. Beecham has specialized in M2M and related markets since 2001. Visit www.beechamresearch.com for more information.
About Wearable Technologies Group
Wearable Technologies Group is the pioneer and leading innovation and market development platform for technologies worn close to, on, and even in the body. Since 2006 the platform has successfully established a network of more than 3,000 companies, consisting of market leaders and highly innovative companies. Wearable Technologies Group drives business development, technology marketing, and innovation through the Wearable Technologies Innovation World Cup, publications, strategy and technology consulting services, as well as international conferences and trade shows in partnership with leading trade show organizations, associations, and other high-ranking partners. Visit www.wearabletechnologies.com for more information.
Contacts
SA Brown Marketing Strategy
Sara Brown, 919-699-7093
sara@sabrownmarketing.com
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