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Melissa Agnes, President and co-founder of Agnes + Day, has spoken in front of organizations and audiences including NATO, Ministries of Foreign Affairs, Ministries of Foreign Defense, Ohio Oil and Gas Association (OOGA) and a wide range of private and public companies, universities and non-profit organizations. Melissa had the honor of sharing the stage with members of the Ukraine government and the International Committee of the Red Cross. To book Melissa as a speaker for your next event, and for all inquiries and questions, please contact her Communications Strategist, Deirdre Breakenridge: speaking@agnesday.com.
Why Melissa
Melissa Agnes delivers memorable presentations that both educate and entertain her audience. With a speaking style that is personal, energetic and highly engaging, Melissa educates companies and organizations on topics concerning today’s crisis realities, the impact that social media has on issues management, the power of mobile technology in crisis communications and the power of the social executive.
Every presentation is customized to meet the needs and level of comprehension of each audience. Melissa leaves her audience inspired and with actionable takeaways so that they can do what matters most: begin to implement key strategies right away.
Wow and inspire your audience by booking Melissa to speak at your next event. Email Deirdre Breakenridge: speaking@agnesday.com
See Melissa’s full list of scheduled events
Popular topics:
Crisis Management in this 21st Century – Are You Ready?
There are two scary facts about crises today: The news cycle is now 24/7 real-time and, no matter where a crisis originates – be it in the boardroom, on-location or even in the middle of the ocean – it will unfold online. Potentially going viral within mere minutes. The critical question: Is your organization prepared to regain control of a crisis-gone-viral situation online, while simultaneously regaining control of the actual crisis, in real-time? In this discussion, Melissa explores today’s crisis realities, identifies the expectations of your stakeholders, shareholders, the media and the general public in a crisis, and leaves you with actionable takeaways so you can answer “yes” to that one important question: Are you ready?
Melissa Agnes speaking at NATO conference in Sarajevo, Bosnia and Herzegovina, April 2014.
The Power of Mobile Technology in your Crisis Communications
With mobile predicted to overtake desktop Internet usage in the extremely near future, what can you do to make mobile a larger part of your communications program? Even more so, how can you leverage mobile technology for your organization’s most important communications in a crisis and how will you prepare your crisis team and stakeholders? Discovering how to leverage mobile technology within your crisis communications can result in saved lives, less negative media coverage, swiftly regaining control of the situation and your organization being seen as a crisis communications pro. In this presentation, Melissa helps professionals learn and embrace how mobile technology plays a larger part in crisis communications.
The Ten New Rules of Crisis Communications
Social media has changed the rules for crisis communications. Gone are the days when you could release a statement talking to or at your audience rather than “with” them. Today, people expect more from your organization in a crisis. They expect to be kept informed, in real-time; they expect to have a say and for that say to be heard and acknowledged; and they expect to communicate with the humans behind your brand, rather than with a logo. Unfortunately, failing to meet these expectations can unnecessarily escalate the crisis even further. In this presentation, Melissa discusses the new rules of crisis communications that, when understood and implemented into your crisis communications, will allow your team to effectively manage these overwhelming expectations and make them work for you in a crisis, rather than against you.
Melissa Agnes speaking at OOGA conference in Columbus, Ohio, March 2014.
Successful Issues Management in this Digital Age
In this age of social media, individuals are fast learning the power of their individual and collective voices and organizations are facing a growing number of issues. Even with the increasing power of the customer voice, many still haven’t mastered the art of issues management, as it pertains to social media. In this discussion, Melissa examines how to identify issues in the early stages and assess the risks that they present to your organization, preventing them from escalating into crises. She discusses pressing topics, which include when to let an issue evolve on its own, and when to jump in and communicate with your stakeholders. Melissa will leave you with actionable takeaways to be able to take a negative issue and quickly transform it into a positive PR opportunity for your organization.
Trust, The Social Executive and Your Crisis Preparedness
In today’s “trust economy”, a company’s reputation is their most valuable asset. Of course, trust in the executives leading the company is directly correlated to trust in the company itself. Yet the 2014 Edelman Trust Barometer shows that consumer trust in executives is at an all-time low. However, in a crisis, it is the role of the company leader to address the public, instill trust in the organization, connect with stakeholders on a human level and, ultimately, resolve the situation with the least amount of negative repercussions on the business’s reputation and bottom line. With an evaluated trust-rate of only 43%, how can CEOs and company leaders be expected to effectively accomplish this highly important task at a time when the company is most vulnerable? In this presentation, Melissa inspires and empowers executives to take an active social role that will benefit their organizations, both in and out of a crisis.
Wow and inspire your audience by booking Melissa to speak at your next event. Email Deirdre Breakenridge: speaking@agnesday.com
Wow and inspire your audience by booking Melissa to speak at your next event. Email Deirdre
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