With eBay undergoing its most dramatic transformation since its inception, many sellers are looking at Amazon being a potential marketplace for goods. There are several good reasons to take a look at Amazon. It really is a large marketplace, larger than eBay. Its clients are less bargain sensitive than eBay customers. And Amazon handles all the payment processing so there are actually never any issues regarding a winner creating a payment.
But Amazon is not really the same marketplace as eBay. And only because there are specific steps to adopt to become a success on eBay, there are specific steps that need to be taken on Amazon.
Amazon offers various account levels for merchants. The very first tip is deciding which account level fits your needs. The standard account level – the marketplace seller – is surely an account that allows you to list product that is currently represented in Amazon’s catalog free of charge. That’s right, there are actually no listing fees. You merely pay whenever you come up with a sale. The 2nd account level – the pro processing account – is a lot more flexible. It enables you to list items that are not currently in Amazon’s catalog. And yes it provides you with a discount of $.99 per sold item away from the fees charged to your regular marketplace seller. If you make greater than 40 sales on a monthly basis and/or end up being forced to make new Amazon catalog entries, the pro processing account is how you will would like to go.
The second tip would be to recognize that making a listing on Amazon is very diverse from on eBay. Amazon is totally catalog based. You need to discover the exact product in Amazon’s catalog to fit the product you have available for sale and you then tell Amazon that you have one or more of that particular item. When your item is not in the catalog, you are unable to market it on Amazon (unless you will have a pro processing account which permits you to create new catalog entries.)
The third tip is to ensure that you rank the condition of your merchandise accurately. You can identify should it be new, slightly used or maybe more than slightly used. They have got several levels of condition that will help you opt for the proper condition to convey to prospective buyers. Additionally, they allow you to describe the condition of the product to convey further details to your customer. Unlike eBay, this descriptive text that you can add should be focused entirely on the fitness of the product. It is not designed for you to insert a “salesy” message.
Your fourth and final tip is on pricing. You need to price your product or service to be competitive for the specific item. This will probably be determined both from the sales rank from the product (viewable through the product description) and the number of competitors. When a product carries a extremely low sales rank number, it sells on Amazon very well and that means that third party sellers don’t be concerned an excessive amount of about being the most cost effective offering. Anything within the lower to mid price levels will generally sell pretty quickly. Conversely if the sales rank number is incredibly high, which means that the goods sells only occasionally on Amazon. In this instance, you will want to price your item as competitively as possible to make certain that the purchaser chooses you as opposed to another seller.
Of course, if you can find not many sellers, you may have more flexibility from the price you may well ask when the item is selling well on Amazon. So understanding sales rank as well as its effect on the selections of offerings of that item available will be really essential for your ability to succeed.
eBay sellers should embrace Amazon as a second sales channel with regard to their goods. As long as they know that Amazon can be a different marketplace featuring its own list of rules and methods for operating, they can do perfectly on Amazon. Actually, many eBay sellers discover that they are doing much better on Amazon especially because there are never any listing fees to slowly erode profits about the slower selling items. Using their no cost marketplace seller account, learning to sell on Amazon is actually risk free.
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