2016-06-15

TAMARAC, Fla. Ecommerce software leader 3dcart recently announced the release of a major update to its shopping cart platform, including hundreds of improvements that include simple RMA processing, a dynamic platform for managing customer relationships (CRM), an easy-to-use gift registry for customers, ecommerce blogging capabilities that match the look and feel of an online store, store credits, new payment platforms through Vantiv and Amazon Payments, and effective ways to slow cart abandonment.

Serving 17,000+ online stores across the world, 3dcart’s shopping cart software platform was created with flexibility in mind, empowering storeowners with the simplicity pre-built out-of-the-box functionality and the flexibility of building on the platform through custom development. It includes everything merchants need to get up and running online and with 80+ themes, it features the largest built-in selection of professionally designed mobile-friendly themes, (with 10 new themes to be included on this release).

Based on extensive customer feedback, the Product Editor was completely rebuilt for ease of use in this update. The new editor focuses on sleeker design that helps with visual organization, making navigation more intuitive and product optimization easier for storeowners.

“Thus far, 3dcart’s 2016 updates hone in on the areas where our online stores most need organization and efficiency,” said 3dcart CEO Gonzalo Gil. “As always, offering online stores the flexibility to integrate with third-parties is top of mind. We’ve also spent time updating some core shopping cart features, both on the front and the back ends.”

Dynamic third-party integrations

3dcart already includes more ready-to-use payment providers (100+) than any other ecommerce solution. This year, the ecommerce software suite added support for leading payment processing service, Vantiv, while helping usher in a new era of Amazon Payments by extending Login and Pay with Amazon to more than 17,000 active online stores.

Online stores have diverse needs. 3dcart software embraces an open environment through third-party integrations that extend the platform to be used with other apps and services. Now Zapier helps make 3dcart even more dynamic by integrating with more than 500 different web apps. Online stores can also now take advantage of built-in web hooks that enable an event on one site (e.g. a purchase on a store) to a notification to another site (e.g. a third-party order management platform).

Seamless backend order management

Order management is a tedious part of running an online store. 3dcart’s RMA functionality helps streamline the return process. The updated RMA feature gives customers the ability to send storeowners pictures and other files associated with a return, keeping customers happy while reducing instances of abuse.

The built-in Customer Relationship Manager (CRM) module allows customers to communicate with the online business. Bringing specific questions regarding products and orders directly into the 3dcart online store, with enhanced functionality to allow customers to upload file attachments when submitting their requests.

More efficient marketing & conversion

3dcart’s new Marketing Checklist is a detailed how-to guide for online stores looking to increase their exposure online. It guides storeowners through essential marketing tasks, many of which can be completed through 3dcart’s built-in marketing features.

Abandoned carts plague the world of ecommerce, but email marketing is a great way to bring wayward shoppers back. 3dcart’s new Abandoned Cart Saver emails customers who leave with unbought products still in their carts, enticing them to finish their order. By sending a customer a compelling, personalized message, online merchants can heavily sway order completion rates to make a major impact on the bottom line.

Powerful front-end management

No online store is complete without a blog, an effective way of drawing in customers both through search and social channels. Online stores on 3dcart use built-in blogging functionality that stays consistent to their storefront designs, giving them a branded platform to share useful information that delights customers.

Loyal customers tend to help drive more traffic to online stores, which is why 3dcart’s gift registry is an essential tool for online merchants. When customers create a registry, they introduce friends and family to the store and create referral sales.

Source: http://www.businesswire.com/news/home/20160614005016/en/3dcart-Announces-Major-2016-Ecommerce-Updates-17000

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