Microsoft, as expected, on Tuesday finally launched the first Lumia smartphone with its own branding, called the Microsoft Lumia 535.

The new Lumia smartphone from Microsoft will be available in two variants – single SIM (with the same name) and dual-SIM, called the Lumia 535 Dual SIM. The handset will be available starting November at an estimated recommended retail price of EUR 110 (roughly Rs. 8,400) before taxes and subsidies. The Microsoft Lumia 535 will first be available in countries such as China, Hong Kong and Bangladesh, with other countries to follow.

Announcing the news via the Lumia Conversations blog, Microsoft said, “Today sees the launch of the new Microsoft Lumia 535, our “5x5x5″ smartphone package bringing a 5-inch screen, 5-megapixel front- and rear-facing camera, and free integrated Microsoft experiences (such as Skype and OneNote) to more people at an affordable price.”

Both the Microsoft Lumia 535 and Lumia 535 Dual SIM come with identical specifications; except the latter features dual-SIM support. The smartphone runs Windows Phone 8.1 with Lumia Denim update and features a 5-inch IPS LCD display with a qHD (540×960 pixels) resolution and a pixel density of 220ppi. It also sports Corning Gorilla Glass 3 protection.

The Lumia 535 is powered by a quad-core Qualcomm Snapdragon 200 processor clocked at 1.2GHz alongside 1GB of RAM. There is 8GB of built-in storage that is further expandable via microSD card (up to 128GB). Much like other Lumia handsets, the Lumia 535 and Lumia 535 Dual SIM also get 15GB of free OneDrive cloud storage.

One of the highlight features of the Lumia 535 is the 5-megapixel front-facing camera, which is reminiscent of the Lumia 730 and Lumia 735. The company touts, “The Lumia 535 not only provides you with crystal-clear imagery and the Lumia selfie app, but you’ll also be able to get more in shot during those Skype calls.” It also sports a 5-megapixel rear camera with an LED flash.

Microsoft has announced that the Lumia 535, much like other Lumia handsets, will be available in Cyan, Bright Green, Bright Orange, White, Dark Grey, and Black colours.

The smartphone also supports Bluetooth LE and can connect to accessories such as the Portable Wireless Speaker and Coloud Bang among others.

Microsoft last month had announced that it would drop the Nokia name from its Lumia smartphones, continuing the rebranding following the acquisition of the Finnish company’s handset division.

Size & weight

Height: 140.2 mm

Width: 72.4 mm

Thickness2: 8.8 mm

Weight: 146 g

Operating System

Software release: Windows Phone 8.1 with Lumia Denim


CPU name: Snapdragon™ 200

Number of cores: Quad core

Clock rate: 1200 MHz


Display size: 5 ”

Display resolution: qHD (960 x 540)

Display colours: TrueColor (24-bit/16M)

Display features: Brightness control, Tactile feedback, Orientation sensor, Sunlight readability enhancements, Corning® Gorilla® Glass 3, High brightness mode, Scratch resistant glass

Pixel density: 220 ppi

Display technology: IPS LCD

Touch screen technology: Capacitive Multipoint-Touch


User data storage: In device, Memory card, OneDrive cloud storage, App and data storage on memory card


Mass memory4: 8 GB

Maximum memory card size: 128 GB

Expandable memory card type: MicroSD

Free cloud storage: 15 GB

Keys and Input Methods

User Input: Touch

Operating keys: Volume keys, Power/Lock key


Sensors: Ambient light sensor, Accelerometer, Proximity sensor


Battery model: BL-L4A

Battery capacity: 1905 mAh

Battery voltage: 3.7 V

Replaceable battery: Yes

Maximum standby time: 23 days

Maximum talk time (2G): 11 h

Maximum talk time (3G): 13 h

Maximum music playback time: 78 h

Maximum Wi-Fi network browsing time: 8.5 h

Maximum video playback time: 6.5 h


Design details: Exchangeable back cover

Other user interface features: Double-tap to wake, Tactile feedback, Vibrating alerts, Voice commands, Word flow keyboard


Connectivity basics

SIM card type : Micro SIM

AV connectors: 3.5 mm audio connector

Charging connectors: Micro-USB

System connectors: Micro-USB-B

USB: USB 2.0

Bluetooth: Bluetooth 4.0

Bluetooth profiles: Advanced Audio Distribution Profile (A2DP) 1.2, Audio/Video Remote Control Profile (AVRCP) 1.4, Generic Attribute Profile (GATT), Hands-free profile (HFP) 1.6, Object Push profile (OPP) 1.1, Personal Area Network Profile (PAN) 1.1, Phone Book Access Profile (PBAP) 1.1

Wi-Fi: WLAN IEEE 802.11 b/g/n

Wi-Fi hotspot: Up to 8 Wi-Fi-enabled devices

Local sharing

Peer-to-peer sharing: Lumia Beamer, Lumia Storyteller, Play To DLNA app

Cellular connectivity6

GSM network: 850 MHz, 900 MHz, 1800 MHz, 1900 MHz

GSM max data speed DL: EGPRS 236.8 kbps

GSM max data speed UL: EGPRS 236.8 kbps

WCDMA network: Band 1 (2100 MHz), Band 8 (900 MHz)

WCDMA max data speed DL: 42.2 Mbps (Cat 24)

WCDMA max data speed UL: 5.76 Mbps (Cat 6)

Maps and navigation

GPS and navigation7

Location technologies: A-GLONASS, A-GPS, Cellular and Wi-Fi network positioning

Maps: Free maps, Offline maps, Online and offline favourites, Real-time traffic information

Drive: Favorite destinations, Free global voice guided turn-by-turn drive navigation, Live traffic information, Speed limit warnings

Navigation apps

Location and navigation apps: HERE Drive+, HERE Maps, Bing Maps


Main camera

Main camera: 5.0 MP

Main camera focus type: Auto focus

Sensor size: 1/4 inch

Main camera f-number/aperture: f/2.4

Camera focal length: 28 mm

Flash type: LED flash

Camera features: Auto and manual white balance, Automatic photo upload to OneDrive

Camera minimum focus range: 10 cm

Front-facing camera

Front camera: 5MP wide angle

Front camera f-number/aperture: f/2.4

Front camera features: Focal length 24 mm, Still image capture, Video call, Video recording

Front camera video resolution: FWVGA (848 x 480)

Video recording

Main camera video resolution: FWVGA (848 x 480)

Camera video frame rate: 30 fps

Video recording formats: MP4/H.264

Photography apps

Camera apps: Bing vision, Creative Studio, Lumia Camera, Lumia Selfie

Video and Audio


Audio playback file formats: 3G2, 3GP, AAC, AMR, ASF, M4A, MP3, MP4, WMA

Audio playback codecs: AAC LC, AMR-NB, GSM FR, HE-AAC, HE-AACv2, MP3, WMA 10 Pro, WMA 9

Audio recording codecs: AAC LC, AMR-NB, GSM FR

DRM support: PlayReady

Audio playback features: Audio Streaming, Cloud music offline playback, Cloud music playback, Media Player, Music Player, Podcasts

Audio recording file formats: AMR

Audio recording features: Mono

Radio features8: Internet Radio, FM Radio

Video playback

Video playback frame rate: 30 fps

Video playback codecs: H.263, H.264/AVC, MPEG-4, VC-1, Windows video

Video streaming: YouTube browsing and video streaming, Streaming from video services and internet, Progressive video download

Music apps

Music apps: Xbox Music, MixRadio

Device security

Device security

General Security features: Device lock, PIN code, Device lock passcode, Regular signed firmware updates, Track and Protect via internet, Application certification, Application sandboxing, Backup and restore via Internet, Browser integrated anti-phishing, Remote device lock via Internet, Remote device wipe via Internet, Secure boot, Signed OS, Consumer VPN

Enterprise security features: Mobile VPN, Remote lock and wipe, Hardware accelerated device encryption, Mobile device management, Remote security policy enforcement

Supported security standards: TLS v1.0, TLS v1.1, TLS v1.2, SSL v3.0, Suite B ciphers

Wi-Fi security modes: EAP-TTLS/MSCHAPv2, WPA, WEP, EAP-AKA, PEAP-MSCHAPv2, WPA2 (AES/TKIP), WPA2-Enterprise, WPA2-Personal, EAP-TLS, WPA-Enterprise, EAP-SIM, WPA-Personal

Environmental features


Materials: Free of PVC, Free of nickel on the product surface, Free of BFR, rFR as in NSL

Packaging: Made of renewable materials, Minimized package, Packaging is 100 % recyclable, Containing up to 50% recycled materials, Virgin wood fibres up to 85% certified

Energy efficiency: Automatic screen brightness adjustment, Battery saver feature

Product recycling: 100% recoverable as materials and energy

Eco content and services: Available at Store, Contains preinstalled eco content, HERE Drive: route optimization, HERE Maps: pedestrian navigation

User guide: In-device user guide, Small printed guide, full on our websites


Accessibility features

Hearing: Vibrating alerts, BT neckloop compatible, TTY support, Video call

Vision: Vibrating alerts, Voice recognition, Font magnification, Voice commands, Customizable home screen, High contrast mode, Screen magnification

Physical skills: Voice commands, Customizable home screen, Speakerphone, Speed dial, Voice recognition

Other services and features

Tools and productivity

Personal information management features: Calculator, Clock, Calendar, Alarm clock, Reminders, Phonebook, To-do list, Family Room, Kid’s Corner, OneNote, Social networks in Phonebook, Wallet, Notifications

Business apps: Adobe Reader free download, Company Hub for enterprise applications, Lync (Corporate IM) free download, Microsoft Outlook, Office apps: Excel, Word, PowerPoint, OneNote, OneDrive storage for documents and notes

Sync type: Exchange ActiveSync, Via Windows Phone apps, Nokia Photo Transfer for Mac

Back-up and restore your data: Yes

Device management: AirWatch, MobileIron, Symantec, Microsoft System Center, OMA Client Provisioning v1.1, OMA Device Management v1.1.2, OMA Device Management v1.2, Windows Intune

Call management

Call types: Audio call, Conference call, Skype video call

Call management features: Call waiting, Call history, Call forwarding, Call logs: dialled, received and missed, Integrated hands-free speakers, Speed dial, Voice mail

Noise cancellation: Yes

Speech codecs: GSM FR, GSM HR, AMR-NB, AMR-WB, GSM EFR

Supported amount of phonebooks: One integrated phonebook

Supports amount of contacts: Unlimited

Ringtones: Downloadable ringtones, MP3 ringtones, Video Ringtones

Other Applications

Social apps: Facebook, LinkedIn, Twitter, WeChat, Skype, LINE, Sina Weibo, WhatsApp, Flickr, Foursquare, OneDrive, Picasa, YouTube

Game features: Touch UI, XBox-Live Hub, DirectX 11


Email features: Viewing and editing of email attachments, Multiple email accounts, HTML emails, Inbox filtering, Text-to-speech message reader, Conversational view on email, Linked inboxes

Messaging features

Messaging features: Text messaging, Automatic resizing of images for MMS, Distribution lists for messaging, Multimedia messaging, Conversational chat style SMS, Unified inbox for SMS and MMS, Concatenated SMS for long messages, Integrated text messaging and chat, Number screening for messaging, Text-to-speech message reader


Internet browser capabilities: Internet Explorer 11

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