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With organic reach shrinking across the board, content marketers are scrambling for answers. See what media company Social Media Examiner has done to overcome the lack of reach and what you can learn from the steps they took. Michael Stelzer is a social...

CYNOPSIS 07.15.16 Good morning. It’s Friday July 15, 2016, and this is your first early morning briefing. Tonight’s Premieres: DYI: Texas Flip and Move at 9p Nicktoons: Soccer Superstar at 10p PBS: Charlie Rose – The Week at 8:30p Tonight’s Finales...

It’s already that time of year: Time for holidays, food, family, and new year planning. Being so close to the new year, I think it’s appropriate to take a look at the eCommerce marketing trends that have popped up in 2016 and will be even more prevalent...

Let’s talk about ecommerce content marketing and it’s importance. So many online store owners and marketers ignore the power of content marketing. But, every other traffic-driving activity you do will work even better for you (that means lower cost...

I’m sure I won’t blow your mind by saying that visuals are essential to creating content that will help your business stand out and draw in an audience. Not only do images help make text-centric content more readable, digestible, and memorable, but they...