Saint Gurmeet Ram Rahim Singh Ji during the DVD launch of ‘MSG-The Messenger’
Hailed as the new age spiritual leader, Saint Gurmeet Ram Rahim Singh Ji Insan (MSG), needs no introduction. Apart from his extensive work for the common people, his rockstar persona, his music and now his actor avatar are a big draw for fans worldwide. In this film, he walks into your hearts as a performer who rocks.
The idea of the film draws from his real life work for de-addiction and its virulent opposition by the drug mafia, aided and abetted by their political masters. His first film MSG: THE MESSENGER has surprised everybody owing to its high drama, suspense and brilliant music. It is a film without any preachy airs that impels you to be the change. Guruji has donned many hats to create this movie – one of his many creative expressions on human living & social reform.
MSG: THE MESSENGER deals with youth-related issues like drug & alcohol abuse and societal issues like gender & economic discrimination. There are vested interests who profit by destroying society through drugs – and disturbed as Guruji‘s popularity grows. They conspire to kill him & therein unfolds an engaging plot.
The film has been shot at various locations in Haryana, Maharashtra, Karnataka and Kerala. It was shot and completed in 67 days. Guruji has directed the movie (along with Jeetu Arora Insan), written it, acted in it, provided the music & lyrics and sung all the songs. In terms of Collection, the Film has garnered Rs. 167 crores (approx) through its release worldwide in four languages.
Saint Gurmeet Ram Rahim Singh Ji Insan said, “This is a message for the youth in a format they understand and enjoy. It speaks their language and is full of action, high drama and suspense. It seeks to pull the youth away from drugs through entertainment. This is a family film that everyone can watch together.”
The movie has already set a milestone in Asia Book and India Book of Records for the most number of people who participated in the movie premiere at Leisure Valley Ground, Gurgaon on 16th January 2015.
Rajat Kakar, Managing Director of Sony DADC said, “We are delighted to have associated with Dera Sacha Sauda for ‘MSG-The Messenger’. Guruji’s message was very lucidly communicated to the consumers via the Music and the Film. The music has created a Sales record which speaks volumes for its popularity. Now with the launch of the Home Video, we are once again confident that the Consumers will buy the product to share with the entire family. We have aggressive plans to promote the same in retail stores, online e-commerce and overseas and look to set some records in this category too.”