Province: Victoria
Description:
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Senior Marketing Manager
Marketing | Melbourne, Australia
Nitro is an exciting, high-growth company in the rapidly-evolving digital documents space. We are looking for a Senior Marketing Manager to play a critical role in the development and execution of demand generation campaigns and customer success stories for Nitros APAC region. This Nitronaut will report to the Director of Demand Generation based at Nitro Headquarters in San Francisco, CA.
What youll get to do:
Develop & execute a marketing playbook for programs to drive awareness as well as new logos/revenue for field marketing and sales
Drive monthly marketing calendar with consideration of key activities such as prospect events, content marketing, webinars, email sends, and integrated multi-channel campaigns
Function as a power user of marketing and sales automation technologies, in particular, Salesforce.com
Work with key stakeholders to ensure seamless execution of multi-lingual, global campaigns
Partner with sales and marketing to implement and optimize nurture programs
Regularly report on leads generated from marketing programs, including conversion rates and impact on pipeline
Work closely with the marketing operations team to handle day-to-day administration and configuration of marketing platforms, key dashboards and reports in Salesforce.com
Manage/maintain close partnership with Nitro sales team in Melbourne, and marketing pods in San Francisco & Dublin
Work with customers to identify, create, & publish success stories and testimonials case studies, videos, your proposed ideas, etc.
Serve as the local point of contact for our Australia PR team
What were looking for:
5+ years of relevant marketing experience
Ability to execute a B2B playbook: webinars, email marketing, prospect events, customer success activities
Previous experience in customer marketing preferred (case studies, blog, interviews, etc.)
Experience with CRM and/or Marketing Automation platforms: Salesforce CRM, Pardot, Marketo, Hubspot, etc.
Enjoy writing and/or working with customers to develop compelling stories
Juggling demands of a fast-paced environment and prioritizing multiple projects
A strong sense to collaborate effectively with teams around the globe in varying time zones specifically San Francisco, California and Dublin, Ireland
Experience with reporting a plus (ex: analytics, Microsoft Excel pivot tables)
Good sense of humor and desire to learn what it takes to be a Nitronaut
Who we are:
At Nitro, were changing the way the world works with documents. From the desktop to the cloud, we make it easy to create, edit, share, sign and collaborate online or offline.
Almost 600,000 businesses run Nitro, including over 50% of the Fortune 500. Were the PDF software partner of choice for Lenovo, and our award-winning products, including Nitro Pro and Nitro Cloud, are used by millions of people around the world every month.
Australian-founded, were headquartered in downtown San Francisco with offices in Melbourne, Australia; Dublin, Ireland; Nitra, Slovakia; and St. Petersburg, Russia. One of the fastest-growing private companies in the world, Nitro is also a multiple Inc. 500/5000, BRW Fast 100, Deloitte Technology Fast 50 and Software 500 award winner.
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