Tampa, FL – November 13th, 2013 – KiteDesk announces the release of its browser-based platform for Salesforce® users that combines CRM automation, social selling and sales intelligence. Based on the principle that salespeople should have all business intelligence and social connections at their fingertips, KiteDesk brings the Salesforce Sales Cloud, Google Apps™ service, Microsoft® Exchange, LinkedIn, Facebook, and SaaS applications into a single browser window. Its 360-degree view of companies and people dramatically reduces time spent on prospecting and CRM administration while improving employee morale.
“KiteDesk sits at the intersection between advances in technology and the evolving requirements in sales and marketing,” stated Jack Kennedy, CEO of KiteDesk. “Big data, cloud and cutting edge mobile and social technologies have created an abundance of tools. Each of these tools, while incredibly useful, exists in independent applications and in separate contexts. Marketing automation, social selling, relationship capital and the rise in inside sales are pushing for holistic, consistent views of companies and individuals,” Kennedy went on to say. “KiteDesk harnesses these technologies into a single, integrated solution that sits on top of existing SaaS applications to streamline data delivery and deliver unique business insights.”
KiteDesk maintains a direct line of communication to the Salesforce Sales Cloud, so leads and contacts can be added directly to the CRM from any website or email. A recent study by CSO Insights found that sales professionals spend, on average, 24 percent of their time on research and administrative duties. Beta tests show that KiteDesk can reduce this time by up to 95 percent.
KiteDesk harnesses an entire company’s network to help salespeople find the best and fastest path into desired prospects. With a few clicks of the mouse, users can see who in the organization is connected to a prospect, gauge the strength of their relationship and request an introduction. This functionality eliminates wasted prospecting time and measurably improves the sales team’s close ratio.
KiteDesk’s Key Features
CRM Automation – KiteDesk’s unique browser plugin enables users to instantly access, create, and update information in the Salesforce Sales Cloud from any web page. It makes it easy to create contacts and accounts, record notes and calls, and keep the CRM system up to date. This automation feature also allows users to sync email and calendar events across multiple accounts and platforms.
Sales Intelligence – KiteDesk integrates information from contacts, social profiles, CRM records, and public and private data providers to give complete and accurate intelligence on both companies and individuals. In addition, sales triggers automate key sales opportunity alerts so that sales representatives know immediately when sales openings occur.
Social Selling – Forbes recently reported that 79 percent of sales reps who actively utilize social channels outsold their peers. Tapping into the company’s existing relationships helps salespeople find the right prospects, faster. After gathering data from numerous sources (social, email, calendar, CRM and external sources), KiteDesk’s Strength of Relationship Algorithm helps determine which prospects are most likely to take a sales call.
Availability and Editions
KiteDesk is available online at www.kitedesk.com. For small to mid-sized businesses, KiteDesk offers three editions:
Launch – A free service that allows co-workers to share their connections.
Lift –A $300 per user, per year subscription that offers Salesforce users access to KiteDesk’s CRM automation, sales intelligence and social selling features.
Soar –A $600 per user, per year subscription that allows users to sync email and collaboration data to the Salesforce platform as well as upload leads from external databases.
For large enterprises, KiteDesk works through channel partners such as Market Bridge to deliver custom solutions.
About KiteDesk
Founded in December of 2011, KiteDesk improves every step in the sales process by adding a layer of business intelligence, social selling and CRM automation to the tools salespeople already use everyday. Over the past 15 years, co-founders Jared Rodriguez and Jack Kennedy have worked together to build three companies, advancing innovation in emerging sectors including B2B commerce, enterprise software development and now enterprise cloud services. For more information, visit www.kitedesk.com.
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Press Contact:
Jenna Dobkin
Evolve!, Inc
415-652-2185
jenna@evolvesinc.com
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