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With over 1.1 billion active users and almost 700 million mobile users, Facebook has grown to be the most influential social media platform on the web.  The company grew 26% from 2011 to 2012 and users spend a total of 700 billion minutes on...

Facebook's latest algorithm shift has placed greater emphasis on users friends and family rather than other pages and organizations. This article helps artists understand the average Facebook users habits such that they can be better marketed to. _...

There’s no such thing as a one-size-fits-all approach to marketing. This is especially true when it comes to marketing to different age groups. When dealing with different age groups, genders, income levels, etc., you need to be flexible and understand...

With the recent exposure of the National Security Agency’s Prism program, we’re all left wondering what information the United States government has collected about us. If the NSA plopped down a manilla folder in front of you, would you be...

EDITOR’S NOTE: This marketing infographic is part of our 25 part series. Subscribe to the entire series and enjoy a new gifographic once a day in your inbox. PPC lays the proverbial groundwork for conversion optimization. If you don’t target your ads...