Kathrynaragon.com

Leads. Customer. Sales. These are the 3 most important goals of every business. If you want to build a thriving business, you need to take care of your biggest assets – Customers. Sadly, most businesses are obsessed with lead generation – but careless...

Posted by Adria.Saracino During my SearchLove San Diego presentation last week, I talked about "Why Your Content Marketing Initiatives are Failing (And How to Fix Them)." I highlighted eight ways content marketing programs can fail or suffer, along...

If there is one question I get asked more than anything in the world, it has to be the dreaded “how do you make money?” I kid you not, 99 out of 100 times when I tell people I am a professional travel blogger, that question pops up...

How To Accelerate User Growth For Your SaaS Startup through AdWords Many startups still believe marketing is a dirty word… But while there are examples of “bad” companies who’ve used marketing to edge out better alternatives… There are also lots of...

Are you an epic content marketer? Here are 18 things I’ve seen in people who are. Check the items off the list and see where you are at (and remember to tweet your results). If you are interested in the ‘why’, read on below. Embed...