I don't know about you, but I can take a while to write an article, usually an hour and then some. Even if I have an idea, I still try to add extra value into the article by doing a bit of research and getting 'social proof' to back up what I'm saying.
For this article I decided to time it, so I can see just how long it takes me to create a top-notch, error-free (relatively) piece of content.