Location: Cape Town
URL: creativespark.co.za
Description:
Creative Spark is a fast-growing, young and ambitious 40-person digital agency and online publishing business. Now part of the M&C Saatchi Group with offices in Cape Town and Johannesburg, we are looking for an experienced Social Media Manager to be part of our ambitious growth plans in Cape Town.
We run five award-winning online brands, including Memeburn.com, that are locally and internationally reputable, and our digital agency services clients like ETV, Philips, Heineken and Kimberly Clark.
We’re a fast-paced business that employs ambitious and committed people who want to go places, grow with the company and make an impact on the world. The ideal candidate is someone who wants to be part of a growth story, is happy multi-tasking, entrepreneurial, a problem-solver and passionate about all things digital.
Duties and Responsibilities:
Lead and execute social media content and strategy for Creative Spark client campaigns:
Creating content plans in line with a brand’s social media strategy and tone
Ensuring content is posted timeously across social media platforms
Writing content that is suitable for various social media platforms
Addressing online community queries and complaints efficiently, professionally and timeously
Briefing in images to a design team in a clear and concise manner
Liaising with client and or Account Manager to address key queries around social media
Driving engagement and conversations with the community and ultimately establishing brand loyalty
Identifying tactical and relevant opportunities to engage with the community
Working closely with the Analytics team to drive positive sentiment and optimise on content opportunities
Executing and optimising content during campaigns to ensure momentum and optimal visibility
Attending events on behalf of clients to manage their social media requirements
Keeping up-to-date with the latest trends within the digital and social media landscape
Inputting into campaign ideas and creative brainstorming sessions
Executing social media competitions and collating entries
Compiling weekly / monthly social media platform reports and campaign reports, with analysis of effectiveness of campaigns in an effort to maximise results
Monitoring benchmarks and best practices for implementing optimal Social Media campaigns effectively measuring impacts.
Experience & Skills:
Time management and multitasking skills – ability to prioritise and track time
Displays in-depth knowledge, understanding & proficiency of Social Media platforms, their respective participants (Facebook, Twitter, Google+, YouTube, Instagram, LinkedIn and Pinterest, as well as emerging platforms etc.) and how each platform can be deployed in different scenarios
Conceptualisation of campaign ideas according to client briefs and proactive agency work
Minimum of 2 years’ experience fulfilling the Social Media Manager role agency or client side
Critical analysis of social media data in order to pull out key learnings to client
Is a team player with the confidence to take the lead and guide other employees when necessary (i.e.: content development, creation and editing of content, and online reputation management)
Good technical understanding and can pick up new tools quickly
Maintains a working knowledge of principles of SEO including keyword research. Highly knowledgeable in the principles of “Search and Social”.
Professional demeanour internally and externally when dealing with clients
Effective communication skills coupled with good presentation skills
Maintains excellent writing and language skills
Meticulous attention to detail
Understanding of design principles
Software & Qualifications:
• MS Office
• Experience in ORM and Social Media tools such as Sprout Social, Hootsuite, Radian 6 is an advantage
• A thorough understanding of social media platform guidelines and policies
• An understanding of copyright infringement and consumer privacy on digital platforms
• Qualifications Undergraduate degree (Marketing, Communications, English, Media Studies)
Email jobs@creativespark.co.za with the subject line “Cape Town Social Media Manager” before July 14, 2016.
About Creative Spark
Creative Spark is an innovative full service digital agency with offices in Cape Town and Johannesburg. We specialise in digital strategy, content marketing, social media and Web/mobile/app development.
More about us at: www.creativespark.co.za.
Apply to this job