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Posted by DaveSottimano Let’s face it: SEO isn’t as black & white as most marketing channels. In my opinion, to become a true professional requires a broad skill set. It’s not that a professional SEO needs to know the answer for everything; rather...

How do you arrive at new content ideas for your blog or website? There’s a finite amount of time, but unlimited subject matter. In your vertical alone, you compete with thousands of other bloggers, who, like you, are creating new content ideas every...

“Get the Facts, Be Sure and then Decide.” Ezra Taft Benson Picture the scene: It’s 10am on a Monday and you’re sitting in a meeting room surrounded by tired-looking colleagues, all hoping the speaker will hurry up already because it’s time for some...

This webinar was given June 27, 2013.   Transcript: Ariana: Hello, and welcome, everyone, to the next installment of the Portent Webinar Series. My name is Ariana and I will be your moderator for today’s webinar, which is Waste-Per-Click...

Posted by n8ngrimm The eCommerce SEO community is ignoring a huge opportunity by focusing almost exclusively on Google. But Google is the biggest search engine, right? Actually, if you are in eCommerce, Amazon should be far more important to you than...