Are you an assertive, creative and super hands on individual who would like to join a cool Startup? Don’t miss out on this fantastic Digital Marketing opportunity with Funzing. You will be able to learn how to carry out daily tasks from the ground up such as how to set up and optimise PPC search campaigns, carry out SEO, develop and maintain social media profiles for our company as well as, many more exciting tasks which will set you above the rest in the world of Digital Marketing!
Company Overview
Funzing is Community Marketplace for Amazing Experiences where Anyone can share their hobby or talent and create an extra income. We’re challenging the mainstream leisure market by offering truly unique experiences created by real people in the community
Funzing, a ground-breaking experience marketplace based on the concept of the sharing economy in London. Described as the Airbnb of unique experiences, Funzing encourages individuals to share their hobbies with the local community through one-of-a-kind events.
Role Description
Social
• Manage business social media profiles such as Facebook, Twitter, Linkedin, Pinterest & Instagram
• Develop and maintain Social Media profiles for the business
• Build followers and increase engagement across all social media platforms
• Develop new ideas to promote the business using social media/website
Online presence
• Manage the company website
• Carry out Search Engine Optimisation
• SEO activities to increase website traffic
• Maintain the company website content
• Manage e-commerce sites such as eBay, Amazon and Gumtree
• Image editing – cropping, resizing, other Photoshop work
• Manage and update the company website to promote the company and products
• The main purpose of the role will be to promote the business through social media and digital marketing channels.
• Create websites using template/CMS system
Inbound/Outbound
• Run marketing campaigns
• Content creation
• Creating email newsletters
• Preparation of marketing material
• Set up and implement e-mail marketing campaigns
• Brand marketing
• Draft copy for digital marketing communications
• Ensure the content and format of all digital marketing is in accordance with the organisation’s/client’s brand guidelines
• Assist with branding, design and content for presentations and proposals
• E-mail marketing activity
• Sourcing and writing news articles and associated images
• Managing landing pages for clients
• Content creation (Infographics, Case study and Ebooks)
• Conduct market research
• Upload and schedule video release (YouTube, Vimeo etc.)
• Mobile marketing
General
• Customer service
• Some administration duties
• Ensure that reports and presentations are delivered to the highest level of quality
• Answer phones
• Meet and greet clients
• Market research of competitors
• Provide a support function to the businesses centralised digital marketing team
• To assist colleagues to deliver the digital marketing plans and activity for projects and campaigns
• Search Engine Marketing – PPC & SEO, Digital Display Advertising, Social Media and Email Marketing.
Ads
• Set up and optimise PPC search campaigns
• Ensure that PPC search campaigns are monitored daily and meet relevant targets
• Create display ads
• Create Ads for search and display networks
• Advertising and promotion through social media platforms
Analytics
• Track and monitor a campaigns performance with a weekly/monthly report
• Analyse data to identify the target market and optimise each campaign
• Analyse the traffic and visitors to the business website and social media platforms
• Analyse and report data with Google Analytics
• Collecting campaign metrics
• Follow up and analysis of campaign results
• Monitor and report on activities and provide relevant management information
Deliver reporting and analysis of the campaigns and projects during and after campaigns to ensure that marketing is focused on providing strong returns
Key Requirements – Candidate Skills and Attributes
General
• A good level of English both written and verbal is essential
• High level of attention to detail
• Excellent verbal and written skills
• Ability to multi-task
• Able to work as part of a team
• Excellent time management and organisation skills
• High level of numeracy
• Experience and knowledge of social media
• Hard working
• Punctual and reliable
• Excellent customer skills and telephone manner
• Highly motivated and have the drive to succeed
• Keen to learn and develop new skills/knowledge
• Positive and enthusiastic attitude
• Fun and confident personality
• Has initiative and problem solving skills
• Self-starter with the ability to work with minimum supervision
• Strong copywriting skills
• Flexible and adaptable approach to working in a rapidly growing and changing business
• Passionate and able to display knowledge of Social Media & Digital Marketing
• We are looking for a candidate that wants a career in Digital Marketing
Technical
• Basic knowledge of HTML and how websites work
• A keen interest in digital online technologies
• Knowledge and experience of using Adobe Photoshop would be advantageous
• Experience in the use of social media management systems would be advantageous
• Some UX/UI knowledge
• CSS and HTML5 experience
• Strong MS Office skills (Word, Outlook, Excel, PowerPoint)
• Experience in blogging
• Good Excel and Word skills
• Knowledge of HTML would be advantageous
• Personal digital marketing experience (blog, social media etc.) essential.
Advantageous to understand or have used an analytics package such as Google Analytics.
Role Location
6-8 Bonhill Street, London, EC2A 4BX
Shoreditch / Old Street