How to Effectively Use Mobile Marketing for Local Business
Mobile Marketing is the Secret Weapon for local businesses. Connecting with the customer through their mobile devices is the shortest route to increasing profits. It’s not just smoke and mirrors; it’s real engagement that keeps customers coming back, produces raving fans, and makes money for the business.
Many companies exist these days that provide mobile marketing plans at a reasonable cost. When you look at the costs compared to the results, well, it’s really no comparison. The trick is finding the sweet spot that creates interest and drives the customer to do what you want them to do.
There are a few things that need to be in place to make a mobile marketing program successful. In a post by Wendy Parish, outlines a few must-haves in order to make your mobile marketing program work. Wendy states “To stay competitive, small businesses can no longer ignore that their customers and clients are using mobile devices to learn about, interacted with, and even buy from their brand. It may seem daunting as a small business person to think about marketing on mobile platforms, but it doesn’t have to be scary.” Read More from this article from Wendy Parish.
Take a look at more tips in the following articles:
5 Mobile Marketing Tips for Small Business | Social Media …
http://socialmediastrategiessummit.com/blog/
According to market research firm Deloitte, 67 percent of smartphone users use their mobile devices to find store locations. This makes sense when you think about a user on the go trying to find a local business for something.
The Local-Mobile Marketing Is Exploding – Business Insider
http://www.businessinsider.com/sai
The key to understanding local-mobile marketing is that it helps deliver highly personalized messages.
Hopefully, you can see how mobile marketing can help to build revenue for your business. With a good mobile marketing campaign, you could be ahead of your competition and even take some of their customers! Stay tuned as we explore more about using mobile to increase your business sales, locally.
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Annette Washington-Goff
Local Business Marketer
IYBS Local
Dedicated to increasing your local business sales.
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