– Innovative digital health solution uses mobile apps, wearable sensors, virtual human health care providers, augmented and virtual reality (AR/VR), data collection, analytics and artificial intelligence using digital communication tools to provide a seamless, integrated system where patients anywhere in the world can access medical care and content
– VCC partnership with the world-renown USC Institute for Creative Technologies (ICT), marries groundbreaking virtual human agent, VR and AR technologies with Keck Medicine of USC medical experts to create the digital models for the future of health care
– USC’s VCC is leading consumerization of health care that will be fully accessible, tailored to the individual and their care providers and enabled with private/public partnerships that transform patient diagnosis and care as well as physician/hospital operational efficiency
PRNewswire – January 28, 2016 – The University of Southern California (USC) Center for Body Computing (CBC), the digital health innovation accelerator for the Keck Medicine of USC medical enterprise, today announced its eight foundational partners for its Virtual Care Clinic (VCC). The disruptive digital health care model does not require patient or care providers to be present in the same place for seamless, integrated solutions designed to provide on-demand access to care. The VCC extends Keck Medicine of USC experts to anyone with a smartphone by harnessing cutting-edge technologies and creative solutions developed at the renown USC Institute of Creative Technologies (ICT) in Playa Vista, the heart of Los Angeles’ digital zone known as Silicon Beach.
In addition to its collaboration with ICT, the USC CBC invited the following best-in-class foundational partners to establish its VCC ecosystem: Doctor Evidence, IMS Health, Karten Design, Medable, Planet Grande, Proteus Digital Health and VSP Global. Using mobile apps, “virtual doctors,” data collection and analysis systems, world-class diagnostic and wearable sensors coupled with experiential design and engaging, expert patient health information, the VCC delivers wireless, on-demand access to Keck Medicine of USC experts while doctors go beyond telemedicine models for remote management and care of patients regardless of location.
“Our Virtual Care Clinic is not only the democratization of health care allowing anyone access to our medical experts without leaving their home, but it also capitalizes on the promise that digital health is supposed to offer,” said Leslie Saxon, MD. “Because we have worked in collaboration with our VCC partners and our medical experts, this health care model will empower patients, improve quality outcomes with more precision medicine analytics and diagnosis, and enhance the physician-patient relationship by creating a contextualized experience and seamless communication that puts the patient in the driver seat of their own health care experience and outcomes.”
Dr. Saxon further explained the partnership with USC ICT assures that best-in-class technologies developed at ICT can be leveraged for and patients will remain engaged in their health in a more continuous manner using creative and engaging, highly tailored solutions. “We have early proof of the success of this partnership in our highly innovative VR hackathon for health that we co-hosted at ICT this year and that will result in the use of VR to enhance the patient understanding and experience, ” added Dr. Saxon.
“University-based medical centers like ours are natural sources of health care innovation given the focus on basic science, clinical and translational research,” said Tom Jackiewicz, senior vice president and chief operating officer of Keck Medicine of USC. “But to achieve truly transformational medicine, we have to collaborate with the private sector, particularly the digital health and technology companies like our VCC partners. Innovative patient care models such as our VCC will create operational efficiencies and cost-savings allowing us to refocus resources back into more innovation and constantly improve the patient experience. This is redefining medical care.”
Jackiewicz also stated that the USC Center for Body Computing, which is the cornerstone in Keck Medicine of USC’s digital health innovation strategy, is uniquely positioned for digital health leadership. While there are a dozen academic medical enterprises nationwide that have announced digital health programs and institutes in the last three to four years, the decade-long history behind USC’s CBC coupled with Keck Medicine of USC’s proximity to partners in Silicon Valley, Silicon Beach and Hollywood as well as its ability to translate the innovation into the clinical operation, make it more than just an “ideation” effort.
“We are honored to partner with USC CBC on this groundbreaking new health care delivery model,” said Randall W. Hill, Jr., executive director of the USC Institute for Creative Technologies. “We know from our research that people are comfortable sharing information with our virtual characters. We look forward to the personalization and accessibility these and other ICT technologies will provide to improve care for VCC visitors and to prove what is possible for the future of clinical care.”
In the next few months, the VCC will initially offer access to its experts at the USC Eye Institute, ranked No. 9 among ophthalmologic programs in the nation according to U.S. News & World Report, and the USC Institute of Urology, recognized as a worldwide leader in robotic cancer surgery for bladder, prostate and kidney cancer. Ultimately all 1,500 faculty/physician experts, surgeons and researchers at Keck Medicine of USC will become involved in the VCC.
The digital health sector – which encompasses mobile health, remote monitoring through smartphone-enabled devices or apps, sensors, and other wireless health solutions – has seen exponential growth over the last four years with 2015 venture funding in the space totaling $4.5 billion according to Rock Health. Two-thirds of all Americans, 200 million people, own a smartphone according to Pew Research and a report by MobileFuture stated use of mobile devices as health tools and remote patient monitoring could save the U.S an estimated $36 billion in health care costs by 2018.
In addition, patients and physicians are embracing technology for better care. According to the “Top Health Industry Issues of 2016” report by PwC’s Health Research Institute, 81 percent of physicians say mobile access to medical information helps coordinate patient care and 88 percent of consumers are willing to share personal data with their doctor to find new treatments.
Following are the foundational partners role in USC CBC’s Virtual Care Clinic:
USC Institute for Creative Technologies (ICT) – World renowned for its virtual humans, artificial intelligence (AI), virtual reality (VR), graphics and narrative breakthroughs, especially in health and education work with the U.S. Department of Defense (DoD), ICT is the creator of the VCC’s “Virtual Doctors,” a staff of engaging characters based on the internationally recognized experts of USC medical care providers for on-demand, patient-doctor interaction.
Doctor Evidence – Providing the most comprehensive data delivered from peer-reviewed clinical trials/full-text articles and published medical evidence from other peer-reviewed datasets on disease treatments and outcomes, including drug labels and epidemiology databases. This patient profile guided content is delivered in an anytime, anywhere and any medical literacy level fashion for a best-in-class precision medicine source of truth in the hands of each patient.
IMS Health – IMS is the leading provider of structured mobile, medical app vetting and provides quality assessments and app prescriptions.
Karten Design – Part of embracing the consumerization of health care is to deliver information, services and products that engage and empower patients. Known for its “medicine made beautiful” mantra, Karten Design takes a holistic, experiential approach to medical device and digital health design.
Medable Inc. – Medable is the leading cloud platform and the industry’s only end-to-end platform for building HIPAA compliant healthcare applications with robust analytics capabilities. There are many barriers to building web and mobile applications for healthcare. Medable removes the barriers by providing a game changing platform where developers can rapidly build scalable, reliable, HIPAA compliant healthcare applications. Medable services the rapidly growing application needs of the device, pharmaceutical, payer, provider, and digital health startup industries. Medable is powering a future where there is an application for every drug, disease, device, and discovery. Using Medable, innovative healthcare companies build apps that improve the lives of patients today while building the data sets to change the healthcare of tomorrow.
Planet Grande – Located in Malibu down the coast highway from L.A.’s film and TV community, this Emmy Award-winning video creator infuses the best of Hollywood storytelling and engagement into information to help patients become heroes of their own health stories.
Proteus Digital Health – A leader in Digital Medicine, Proteus utilizes sensor-enabled pills and a small wearable patch that unlocks comprehensive data about medication adherence and clinical effectiveness, empowers meaningful conversations between patients and caregivers, and delivers actionable insights about entire health care populations. The innovative “Medicines as a Service” approach provides patients with a digital hook that drives patient activation.
VSP Global – A 2015 Rock Health report stated, “Wearable health is only at 12 percent adoption rate and to date no iconic consumer brand is yet involved.” Enter VSP Global and its innovation lab, The Shop. By covering 77 million lives and developing eyewear for over 30 well-known brands, VSP Global is a unique partner as both a payer disrupting high quality vision care and a fashion-focused consumer marketing powerhouse. The next generation of the company’s sensor-embedded wearable prototype—Project Genesis—will undergo refinement and additional testing in the VCC with consultation from the USC CBC.
About the USC Center for Body Computing
The USC CBC founded in 2006, is a digital health innovation incubation and accelerator center for the Keck Medicine of USC medical system that collaborates with various partners to research concepts in consumer-empowered health as well as commercialize wireless health products. The USC Center for Body Computing is a thought leader think tank designed to bring digital and life sciences executives, sensor and mobile app inventors, strategists, designers, investors and visionaries from health care, entertainment and technology together to collaborate on health care solutions through technology. The USC CBC is part of the Keck School of Medicine of USC, which is part of the Keck Medicine of USC medical enterprise.
Founded by Leslie Saxon, MD, an international digital health guru and trained USC cardiologist who has spoken at TED MED, SXSW, Wired Health and CES conferences, and recently named “Most Tech Friendly Doc” by Rock Health, the USC CBC is driven to make patients “the heroes of their own health stories.” For more information visit: uscbodycomputing.org
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