2015-01-08

In addition to having reps from Twitter, Yahoo, MapQuest, YP, LinkedIn and many other influencers, this week Foursquare and Aisle411 joined our judging panel for the second annual Ad to Action Awards. All 19 judges have a strong interest in the business of local and bring diverse perspectives to the program.

As of today, here is the complete list of judges:

Janet Disbrow, Vice President, National Sales, YP

Jeff Fagel, CMO, G/O Digital

Lutz Finger, Author of “Ask, Measure, Learn” & Director Data Science and Engineering, LinkedIn

Jeff Glueck, Chief Operating Officer, Foursquare

Monica Ho, Marketing, Infrastructure, xAd, Inc.

Steven Jacobs, Deputy Editor, Street Fight

Shreya Kushari, SVP, Search Marketing & Performance Media, DigtasLBi

Duncan McCall, CEO and Co-Founder , PlaceIQ

Anne Mercogliano, Head of SMB Marketing, Twitter

David Mihm, Director of Local Search Strategy, Moz

Faith Murphy, Director, Channel Management & Reseller Network, Yahoo

Trevor Nadeau, Managing Director – EMEA, BuzzBoard, Inc.

Elise Neel, Head of Sales, MapQuest

Manish Patel, CEO, Where 2 Get It

Nathan Pettyjohn, Founder & CEO, Aisle411

Shelby Reno, Director of Marketing & Communications, TWO MEN AND A TRUCK

Sharon Rowlands, CEO, ReachLocal

Mike Vaccaro, Chief Revenue Officer, Digitaria, a JWT Company

Christian Ward, EVP, Partnerships, Yext

In case unfamiliar, the Ad to Action Awards program was created in order to celebrate the most innovative local marketing and advertising products or solutions, with an emphasis on those that drive consumer actions (calls, clicks, store visits, etc.).

In order to accommodate the diversity and breadth of the local space, this year we added more categories and changed some to be more inclusive.  The categories are:

Presence Management

Automation

Verticals & Marketplaces

Attribution & Analytics

Platforms & Services

Mobile

Social

Video

Print

Best Local Ad Campaign

As the February 28, 2015 deadline approaches, make sure to submit your local solutions for a chance to be recognized at LSA|15 April 20-22 in LA and in LSA blog posts, communications and webinars.  We look forward to your submissions and good luck!

For more information, click here.

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