A seminar had been organized first time ever in Pakistani Embassy in Tokyo, Japan to promote Pakistan IT products and industry in Japan. The seminar was attended by Japan External Trade Organization (JETRO), Japan Pakistan Business Cooperation Committee, Japan Chamber of Commerce and Industry (JCCI), Trade Wing of the Embassy and the Saffron Group. Pakistan Software Houses Association (PASHA) has predicted Pakistan’s IT industry earnings to surpass $10 billion benchmark in the upcoming five years.
Pakistani Ambassador, Mr. Farrukh Amil said in his speech that Pakistan’s IT development has been impressive – 30% increase in the last year itself since its beginning from 1980s. He said that Pakistan’s main income source is agriculture although but cheap labor costs and personnel makes IT a good investment sector for foreign investors.
Mr. Karou Shraish, Director General JETRO said that many Japanese companies and businessmen have increased interest in Pakistan due to its enormous market size, the increasing youth population, ease of doing business in Pakistan, potential for investments in various sectors especially in IT sector, he praised Pakistan’s youth talent in manufacturing and services sector through his personal experiences. He also said that Government f Pakistan has been working hard to increase foreign investments and his Japanese friends and colleagues and associates should also visit Pakistan.
There was also a cross questioning and discussions session in which Saffron Group’s, Mr. Mirza Asif Baig responded to questions from new Japanese entrepreneur regarding Pakistani market, the challenges and how to overcome them. Mirza also condemned the negative image of Pakistan being portrayed by the media and urged Japanese dignitaries to consider Pakistan as an opportunity for possible growth.
The guest of honor, Federal Ombudsman of Pakistan, Mr. Salman Farooqi said that Pakistan’s IT journey started with Japanese companies’ like NEC’s cooperation in the early 1980s. Pakistan has become a productive market for domestic and international foreign investors because of its investment friendly policies and economic reforms along with development in the IT and Telecom sector. He added that a Digital Pakistan could be possible with the increasing Public-Private sector partnerships in Pakistan and Japanese interest in the country.
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