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Leads. Customer. Sales. These are the 3 most important goals of every business. If you want to build a thriving business, you need to take care of your biggest assets – Customers. Sadly, most businesses are obsessed with lead generation – but careless...

The era of the CMO has arrived. Chief marketing officers are more important to the success of global businesses — and more powerful — than ever before. Marketers are not only executing on corporate strategy, but are also often among the key shapers...

I'm a pretty good writer, really. If you're not talented at writing you just have to outline some ideas that you have, pass them to a ghost writer, and they'll do the writing for you, they'll fill in the blanks, so your text will look friendly. What...

New post from The eCommerceFuel Blog: Today we’re chatting with Chad Myers of 80-Lower about the challenges, anticipated and otherwise, of selling controversial products online. Chad talks about how he got into selling gun parts, as well as some of...

Pexels In 2016, content reigned supreme. But not just any kind of content. This year saw an increase in demand for compelling interactive content, such as 360-degree virtual reality videos, the growth of visual content, such as infographics, a bigger...