Good talent is any company’s greatest asset, and as we’ve learned here at Hub, having amazing team members is fundamental to the success of any business. It’s no wonder why companies spend thousands of dollars to hire, train, and retain valuable talent.
Andrew Brown, Chief Operating Officer of Jagonal, shared in a recent interview a few of his insights on current commercial real estate trends, and how companies are using their choice of office space to attract and retain great talent.
Jagonal’s disruptive office-space search engine delivers a faster, more reliable way for businesses and tenant representatives to find office space.
Read our interview with Andrew below.
Hub: What are some of the biggest trends you’re seeing for commercial real estate in 2016?
AB: We see tenants continue looking for flexible office spaces and the continuing growth of flexible options for office space such as co-working spaces, serviced offices and offices that can be sub-leased.
Landlords will continue to innovate to make their office space “sticky” by installing end of trip facilities such as bike racks, showers and lockers. An increasing number will offer premium services such as laundry services so that you can drop off your dirty towels and exchange them for fresh towels and some landlords will build on the concept and create space for Yoga, functional fitness and meditation classes in a bid to keep tenants longer.
Office differentiation will continue and tenants will look for more tools to compare offices.
We see an increase in commercial property investments by overseas investors and an increasing need for tools to compare and research commercial property deals
We built Jagonal’s Product features with these trends in mind.
Create space for Yoga, functional fitness and meditation classes in a bid to keep tenants longer.
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Hub: With various real estate listing sites online, why did you choose to enter this industry?
AB: With our years of international experience with the leading real estate sites (we worked for REA Group ) and other online marketplaces, we saw major issues with the current way office space search engines work, Jagonal fills an urgent market need by solving many issues currently presented by other commercial office listing sites, the biggest of these being inflexible advertising model, irrelevant results and lack of detail of the commercial offices on offer.
Hub: What differentiates Jagonal from other sites and platforms?
AB: Jagonal is the next generation of office space search engine. We have catalogued 4,000+ buildings and made 50+ features searchable: building grade, street location, office layout, bike racks, views and more – so that you can find the right office faster.
With a simulated 3D view from every window in the city and enhanced “Google Streetview style” virtual office tours, we are a one-stop-shop for investors and tenants to compare offices.
Jagonal’s patent-pending 3D mapping engine which allows overseas investors and tenants to virtually see the physical location of any listed office building, including nearby infrastructure, like public transport, and the locations of competitors. You can also generate a panoramic view from any window in the CBD to simulate the experience of being in the office.
By pricing in square metres per day, Jagonal disrupts traditional barriers to advertising multiple offices and small offices.
Jagonal excutive team
Hub: How did the executive team come together, and what’s the big vision that unites you all?
AB: Serge, Andrew and Max worked together at REA Group (ASX:REA). REA Group owns Move.com in the US and leading sites in Europe and Asia. Max and Serge worked together globally. Andrew worked on real estate agent CRM and web services.
Andrew heads up product and sales, Serge heads up IT and is the CEO, Max does marketing.
With years of experience with marketplaces in real estate we saw an opportunity to solve a unique problem. Our unique work styles are a good combination for a start-up team.
The big vision is to be Asia’s most advanced commercial property search engine and then to take this to other major markets. We are actually currently doing a capital raise to fund our entry into Singapore as an initial Asian market and we have a major real estate agency already sending us Singapore commercial property to advertise.
Hub: Your homepage shows some of the most popular searches are “office with showers”, “office with bike racks”, “office with child care” – what does this say about the market and the way people are choosing to work?
AB: People have come to the realisation that they spend more time at the office than at home. The office is increasingly being treated as the second home.
Businesses are learning from companies like Google who have a good success rate in attracting talent. They see Google supplying everything that employees need to remain happy and productive and spend longer hours at the office.
By finding offices with showers, bike racks and child care and offering these to your employees as perks, you are future-proofing your hiring strategy for the next 5 years. This means you attract and retain talent better than your competitors.
The office is increasingly being treated as the second home.
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JAGONAL specialises in office space and covers all ends of the market from hot-desks, co-working spaces, small office suites to large premium offices. Jagonal segments office space by 50+ different office features.
Related reading: The Perks of Having Your Office in a Co-working Space
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