The cloud computing market offers flexible and remote data storage facility to enterprises and also eliminates the need for a physical storage infrastructure. Cloud computing allows multiple end-users to store and access data through a common network space simultaneously. According to the opinion of more than 60% CIOs of high performing enterprises, cloud computing is expected to improve customer engagement along with improving operational efficiency. In today’s business world, it is estimated that more than 2 Zetabytes of data is generated annually and cloud offers an ideal platform for storage of this magnitude of data cost-effectively. It is estimated that 35% of the data storage budget of organizations can be saved with the implementation of cloud computing.
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Moreover, sectors such as BFSI and retail can give access to their online applications through cloud interface and enhance customer service. Since these sectors are customer-centric, they can simplify data reservoir management and analytical applications to get in-depth understanding of customer behavior patterns. Moreover, allowing customers access to online business applications on cloud system would increase scalability and prop-up efficiency. The global data storage market revenue stood at $9.2 billion in 2012. With more enterprises opting for cloud based services, the cloud computing market is expected to surpass the conventional storage infrastructure in terms of revenue over the next decade.
However, data security is a major concern that keeps businesses away from implementing cloud storage. Especially, SMEs that cannot afford private cloud services prefer to have in-house storage. Additionally, phasing out of conventional data storage is slowing down as data centers are delaying shifting of customer base to cloud services. The key challenge for cloud service providers is to develop sector specific vertical solutions to meet client specific demands. This would also address the data security concerns, as it would give enterprises customized solutions with secure access.
KEY BENEFITS
Enable informed decision making process by offering market analysis based on current market situations, expected future trends and market intelligence
Analyze the market factors in various regions and understand opportunities in each region
Analyze the market based on various segments and also forecast the market from 2013 to 2020 with 2012 as base year
Identify key investment pockets for various deployment types, services and geographies
Identify key players and their strategic moves
Suggest the implications of the regulations across countries and their impact on the market
Assess and rank the top factors that are expected to affect the growth of the market
Examine and evaluate market trends to provide deep-dive intelligence into every market segment
Competitive analysis to effectively plan and execute expansion plans
Micro level analysis based on deployment type, service and geography
KEY MARKET SEGMENTS
MARKET BY SERVICES
Infrastructure as a Service (IaaS)
Platform as a Service (PaaS)
Software as a Service (SaaS)
MARKET BY TYPE
Public Cloud
Private Cloud
Hybrid Cloud
Community Cloud
MARKET BY END-USER
Retail Sector
Banking, Financial Services and Insurance (BFSI)
Healthcare
Manufacturing
Telecommunication & Information Technology
Transport & Logistics
Government Departments
Others
MARKET BY GEOGRAPHY
North America
Europe
Asia-Pacific
RoW
KEY AUDIENCES
Cloud Service Providers
Software and Application Integrators
Data Center Integrators
Research Organizations
Key companies included in the report are:
Amazon Web Services
Akamai Technologies
Cisco Systems
Google
IBM
Hewlett Packet
Dell
Microsoft
VM Ware
Yahoo Inc.
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