Cvent, a leading cloud-based enterprise event management platform, and the School of
Hotel Administration at Cornell University (SHA) have teamed up for a two-year
corporate partnership. SHA will use Cvent’s event management platform and mobile
apps for its top industry events for hospitality professionals around the world. In
addition, Bharet Malhotra, senior vice president of sales at Cvent, will join the Cornell
Center for Hospitality Research Advisory Board. “We’re excited to have the opportunity
to align with Cornell University’s School of Hotel Administration, the number one
hospitality school in the world,” said Malhotra. “The meetings and event industry is a
$565 billion business, and we look forward to working closely with Cornell to develop
product research that advances the hospitality industry. This corporate partnership
reflects Cvent’s efforts to serve as a leading industry resource.” By affiliating with
Cornell’s Center for Hospitality Research, Cvent will become an active participant in the
research process, working with leading hospitality researchers and other partners from
around the world to exchange ideas and develop research questions. Additionally, the
company will closely interact with the research faculty at Cornell, other sponsors, and
partners. “Cvent has played an important role in the school’s industry and alumni
events for several years,” said Mark Depew, director of development at the School of
Hotel Administration. “We are grateful to have the opportunity to expand our
collaboration with Cvent and welcome them as a corporate partner of the Center for
Hospitality Research.” About Cvent Cvent, Inc. (NYSE: CVT) is a leading cloud-based
enterprise event management platform, with more than 1,450 employees and more
than 12,600 customers worldwide. Cvent offers software solutions to event planners for
online event registration, venue selection, event management, mobile apps for events,
e-mail marketing, and web surveys. Cvent provides hotels with a targeted advertising
platform designed to reach event planners looking for suitable venues. Cvent solutions
optimize the entire event management value chain and have enabled clients around
the world to manage hundreds of thousands of meetings and events. For more
information, please visit www.cvent.com, or connect with us on Facebook, Twitter, or
LinkedIn.