2016-05-20

By Emma Coulson, Marketing Consultant at Heinz Marketing

It’s the conference goers last-minute packing debate: functional or fashionable? Long days of walking and standing or sitting leaves many professionals going for functional, while others smartly select outfits by what will stand out and be noticed in the crowd. Whatever our preference, we all felt right at home in the array of fashion attires at the Marketo Summit 2016 in where else? The city of flair and flash: Las Vegas, Nevada. From the best dressed to the least dressed to the eye-catching, here’s 10 different ways to dress depending on your preference.

1. Comfortable enough to bust a move wherever the moment strikes

So beyond excited to be heading back to #Vegas with these @ON24 ladies for #MKTGnation! #LifeAtON24 #womenintech pic.twitter.com/NAKQbd4aOy

— Shanna (@ShannaSCook) May 8, 2016

Never let your outfit stop you from “getting jiggy with it”.

2. Accessorize, accessorize, ACCESSORIZE

Hey @taylorenfinger thanks for letting me use your room…hope you don't mind me snapping selfies #MKTGnation pic.twitter.com/F81OGYOwkV

— Sarah Rossborough (@SarahShelnut) April 14, 2015

Really. There is no limit. The louder the colors and your bracelets bashing together on your wrist, the better.

3. Calm, cool, sleek and confident

The optimization generation: Wunderman shares new generational research. #MKTGnation https://t.co/izHlcdtu2p pic.twitter.com/CdGa8eGZzB

— Marketo (@marketo) May 13, 2016

In other words, rock that boss-man or boss-lady outfit.

4. Powerful yet functional

Ending the day at #MKTGnation with @annhandley talking about #contentmarketing. pic.twitter.com/VD9FCEEk7O

— MarketingProfs Event (@MProfsEvents) May 10, 2016

A bold take on the romper with a retro flair. We give this two thumbs up for conference wear!

5. Colorful and edgy

Like a boss! @readytalkco Director of Marketing Bo Bandy shares her customer advocacy expertise onstage at #MKTGnation

A photo posted by Influitive (@influitive) on
May 11, 2016 at 3:06pm PDT

As a marketer, we love design, color and style. So what better way to portray your tastes than a combo of coordinating color schemes?

6. Party on the bottom, business on the top

Tradeshift's Travis Bickham speaking at the Marketing Nation Summit with @teamvidyard on the topic "Lights, Camera, Action! How engaging videos turbocharged our demand process and can increase ROI." #MKTGNation #tradeshift #videomarketing #marketo #demandgen #startup #tech #companyculture

A photo posted by Tradeshift (@tradeshift) on
May 11, 2016 at 2:36pm PDT

You know, for those days when you won’t have time to change after the sessions to go party on the town.

7. When in Vegas, “glitter” up

#mktgnation

A photo posted by Christopher Young (@youngcj900) on
May 11, 2016 at 2:03pm PDT

It’s Vegas, so really, get some glitter on your…er, body.

8. Wear that swag, especially if it’s relevant and funny

Make Events Great Again! Thanks @attendinc for the killer hat! #eventprofs #MKTGNATION

A photo posted by Michelle Cogliano (@michellecogliano) on
May 11, 2016 at 10:31am PDT

Politically correct swag goes a long way.

9. On the topic of swag, go bright or go home

At #MKTGnation this week? Stop by our big pink booth and say hello to some of our #uberfun team!

A photo posted by Uberflip (@uberfliphq) on
May 11, 2016 at 7:37am PDT

If your booth is pink, don’t just stop there. Go with the theme of a bright color for literally every piece of your outfit.

10. Become someone, or something, else

I met the moose! #mktgnation #emmamarketing #moose

A photo posted by E M M A J A N E (@ejcoulson) on
May 10, 2016 at 9:25am PDT

Wardrobe not up to the challenge? Don’t forget about the costume shop. Not only can you transform and channel a new creature, but you can also hide your hangover from the night before.

What outfits did you see at the Marketo Summit that struck your fancy?

The post 10 Ways Attendees Dressed for Success at #MktgNation 2016 appeared first on Heinz Marketing.

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