2014-04-07

Saffron Digital is making its NAB debut this year with the launch or MainStage UV, its complete end to end solution specifically designed for the management and delivery of UltraViolet services.

UltraViolet (UV) simplifies the experience of buying, owning and watching premium content in a digital world. It enables content owners to engage customers with the ultimate value proposition for premium video content: buy it anywhere and play it over and over again on any connected device.

Built on Safron Digital’s existing MainStage platform, MainStage UV features all the tools necessary to launch a compelling UltraViolet service. It enables retailers, broadcasters and services providers to:

Simlify a service launch by using Saffron Digital’s experience with UltraViolet, DRM and digital locker services.

Ingest and manage UV-enabled (CFF) content that plays across all internet connected devices.

Streamline day-to-day operations with Saffron Digital’s proprietary Content Management System.

Offer an engaging storefront that gives customers an intuitive experience that moves seamlessly across all devices.

Simplify account login and access by unifying the retailer and UltraViolet locker login.

Quickly on-board new formats, including CFF and CSF, as soon as they hit each market.

Show all UV content in one place by giving user access to a digital locker that securely stores all UV content, no matter where it was purchased.

Combine UV and non-UV content in one secure locker for online or offline playback across all devices.

Enable voucher redemption so users and easily redeem their digital copy from a physical UV voucher code.

Optimize playback with Saffron Digital’s proprietary CFF player.

The new platform, which is currently being rolled out to a number of companies in Europe and the US, we will be demonstrated on Saffron Digital’s NAB booth SU10522. It will feature alongside the company’s MainStage OTT platform and live demonstration of its latest services implementations which include KDDI’s Video Pass and ITV Essentials.

Saffron Digital’s President Jason Keane said, “Since the acquisition of Saffron Digital by Najafi Group late last year we are investing in new offices, new technology and new leadership to drive our international growth. We’re really excited to be exhibiting at NAB for the first time and showing off our MainStage UV solution. It will give us a real opportunity to show the entire industry exactly what Saffron Digital has to offer, which is a best-in-class video platform built on years of experience and a lot of innovation.”

This announcement comes out just months after Saffron Digital announced the launch of its office in Los Angeles, US. Representatives of Saffron Digital will be available throughout the show (NAB) on stand SU10522.

About Saffron Digital

Founded in 2006, Saffron Digital creates innovative multiscreen premium film and TV services that enable device manufactures, carriers, broadcasters, studios and retailers to increase revenue and build viewer engagement. Using its secure online video platform, Saffron Digital combines content preparation, content management, storefront design, flexible payment and a secure player to give subscribers a compelling video experience across any or all devices.

Saffron Digital simplifies the management and delivery of a premium video service. Its modular platform enables operators to integrate individual components to their existent system and workflows or it can deliver a complete end-to-end includes content preparation, content management, storefront design, flexible payment and a secure player. Saffron Digital has been running cloud based locker and DRM domain services since 2009 and the latest platform is UV ready out of the box.

With offices in Europe, Asia, and the US, Saffron Digital powers end-to-end premium video solutions on a global scale for clients including KDDI, Sky and HTC. It has received international recognition for its work and has won many awards including: The Mobile Entertainment Award for Best Video and TV Service Provider (2009, 2020, 2011, and 2012); Guardian Top 100 Tech Media Invest Companies in the UK; MEFFYS 2011 Best TV & Video Service and Media Momentum Award 2010, 2011.

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