How would your life be different if your company was worth a million bucks?
Would you drive a nicer car?
Does it mean you’ll have enough cash flow to finally hire more new talents to take over your current “boss duties”?
Will turning your company into a 7-8 figure business mean that you’ve hit a certain milestone in your life?
The truth is, everyone is looking to grow their business.
But the problem usually lies in not getting the fundamentals right.
I’m talking about bottom-line SALES.
Because if you don’t have consistent sales nailed down, you don’t have a scalable business.
Period.
Author’s Note: After growing multiple million-dollar businesses over the last few year from scratch (including industry giants like AKLTG & Zest Academy)…
I’ve cracked the formula to exploding your sales:
So here’s 1 of the biggest problems you need to solve right now if you wanna hit your goals and go beyond the million-dollar mark!
Wait, What? You Don’t Have A Lead Generation System?!
Fact:
Customers are the lifeblood of your business.
And if you can’t generate enough customers, how can you grow?
I’ve said this time & time again (and yes it applies to every business! Even if you run a small donut shop at the corner of Tiong Bahru).
The truth is, not having a lead generation system is an age-old problem that happens to almost every business and the solution is far simpler than it looks.
Yet people over-complicate getting new leads.
The idea behind having a strong lead generation system is all about building a LIST.
A list of customers who are:
– highly interested in your products/service
– who have bought from you before
What this means is that you get to consistently market to hot leads who are 70% more likely to buy from you at almost ZERO COST!
Business Wisdom: Why Building A “List” Is So Important If You Want 7-Figure Sales
You see, the problem with many B2B companies is that they try complicated referrals strategies & some focus on Word Of Mouth but soon find a huge problem…
It’s slow and unreliable!
Can you imagine being at the mercy of your existing customers to get your next meal?
A real estate agent who doesn’t have a qualified list to call, can go for weeks on end cold calling and spend thousands of dollars without getting a single sale.
A consultant who doesn’t have a method to consistently get new clients can go for weeks talking to unqualified prospects without closing a deal.
A trainer who doesn’t have a strategy to get new blood in the business can go for weeks submitting proposals, getting rejected and ending up dry at the end of the month.
Do you see how important having a lead generation system is now?
It basically ensures that you are spending your time talking to the right people and dramatically increases the chance of closing your prospects!
If You Don’t Have A Lead Generation System, You’re “Business Strategy” Is Basically: Praying For Sales To Fall On Your Lap!
Here’s what I’m saying:
Without a consistent flow of hot leads to follow up with, it’s almost like living day by day…
Especially if you’re relying solely on WOM & referrals to support your business!
In other words, you won’t even be able to pay the bills on time, much less try to build a million-dollar business in 1 year or less…
And the brutal truth is:
Unless you’re in network or affiliate marketing…
Referrals will not give you a consistent stream of prospects you can actively sell too (even MLM & affiliates have their own lead generation systems).
Uh….Sant, Is This “Lead Generation System” For B2C?
“I’m in retail! There’s no need to build a list, much less follow up with anyone right?”
WRONG.
Dear friend, if you’re in:
– Retail (Cosmetics, Beauty, Apparel)
– Education (Tuition, Music, Dance)
– Services (Salons, Repairs, Rentals)
– Or even in F&B
You might be thinking that a list isn’t the right strategy for your business.
“Won’t Bloggers On Instagram & Food Writers On Food Blogs Be A Better Use Of My Marketing Budget Sant? I’ve Seen Very Good Results From Most Of My Friends!”
Although bloggers and content creators are a useful form of driving short-term sales, here’s the key issue most business face after 2 weeks of explosive sales:
-> NO REPEAT CUSTOMERS.
And that’s a painful problem!
Because ask yourself something.
Out of all the customers that come to your outlet because of content-driven traffic:
Question: How Many One-Time Goers Actually Become Repeat Customers?
Again, let me share why this mentality is economically flawed (some even call it a vicious cycle).
Imagine spending $6,000 SGD on a good write-up for your café/retail outlet…
You drag in a very handsome $4,000 SGD worth of sales and think to yourself:
LET’S DO IT AGAIN!
Even though it’s a nice rush of adrenaline to see your outlet flooded with raving customers…like a light beer…
The high soon fades off.
And you’re stuck again with low footfall (with a slight, “sales-hangover”).
PLUS: you’re in fact stuck $2,000 SGD!
That’s if the sales didn’t manage to cover the cost of the review (most of the time the excitement of the rabid buyers cover the fact that they might not have actually spent that much)!
In other words…
If You Can’t Track Your Success, You’re Gambling!
Since you can’t measure the success/failure of blogging efforts for a retail outlet…
Eventually…
You get sucked into the cycle again…
And if you make a loss, you’ll likely be desperate to recoup your loss (like a drunk gambler, refusing to leave the roulette table until the last chip is gone).
Recap: I mentioned vicious cycle earlier yes?
Here’s the worse part:
Remember the $4,000 SGD of sales you dragged in earlier from your $6,000 SGC spend?
IT MIGHT NOT EVEN HAVE BEEN FROM THE ARTICLE YOU PAID FOR!
Because unless you had your customers tagged or tracked, there’s actually no way to determine if your sale directly came from the article you paid $6,000 SGD for.
Brutal huh?
That’s just how the advertising world works baby!
But there’s hope, of course.
Let’s Say You Managed To Track A Few Key Marketing Metrics Using Your Lead Generation System (This Information Will Be Gathered In Your List):
– Who your customer is (you know exactly what type of people you attract)
– The steps they took to make the purchase (you know their buying habits)
– Where they came from (you know which traffic source they frequent)
– How much you spent to acquire them (you know how much 1 customer cost)
Won’t you agree that you’d have a lot of data to base your next advertising campaign on instead of firing blanks (hope & pray tactic)?
Does having a “List” sound like a better idea now?
Essentially, you’re creating a “profile” that you can effectively sell to over and over again. And it’s going to work every single time because you’ve identified a PATTERN!
[Insider Special]
4 Step Guide On How To Use The New Information Your List:
I’ve been told that I write very long posts…
So to be fair, I’m trying to keep this blog post short…
And because of that…
I’ll just show you ONE example (out of the 4 above) on how you can use your list alright?
Now, if you know who your customer is, you can easily cater you message for your ideal and most profitable market.
EG: You’re a profitable beauty branch, focusing on selling express manicure packages at a nail salon Bishan Junction 8…
Step 1: Identify Your Ideal Market
You realize (via your list) that you cater heavily to ladies aged 30 to 45 who own dogs & “comfort pets” like cats because they’re lonely.
Step 2: Decide On Your Traffic Source
And now you want to advertise on Facebook.
Big question:
How Would You Craft Your Ad Message?
Some lazy marketers or unknowledgeable business owners would probably go for something boring like:
“1-For-1! $28 Nail Package! FREE 20% Discount voucher @ Junction 8”
Ugh…
You see ads like this all the time…
I’m not sure about you, but I assume most ladies would simply scroll past fast and avoid clicking it (afraid it might be a virus or clickbait).
But what if we did something different?
Step 3: Write Kick-Ass Copy
Dog Lover’s Special: Especially For Ladies Who Want Their Nails To Be Painted The Same Color As Their Furry Friends! 1-For-1 $28 Manicure: Only Limited To The First 20 Clients!
Seems much more well-thought out doesn’t it?
I mean which dog lover won’t want to flaunt matching nail colors on Instagram and show pictures of it to their colleagues?
The ad message might be simple.
But not only shows a deep understanding of your target market, it also communicates an offer that your customer would love!
Step 4: Take Profit
A message like that would not only push your conversion rate through the roof…It will probably get you many more loyal customers simply because you knew your market a little bit better.
Who knows?
You might even drag in other clients who love dogs, eg: younger rich girls who might bring their friends to your salon (;
Interesting how a “list” can affect your business huh?
Okay, phew!
If you’ve read this far, you might be thinking…
“Okay Sant, you’ve got the goods”.
I admit…
But what does this mean for me?”
As I mentioned before, building a lead generation system is a must if you want to build a million-dollar business without many hiccups…
Because of 2 words:
REPEAT CUSTOMERS
And when you have your “list” that you’ve generated from your lead generation system…
You can always reach out to your buyers again and again (whether it’s email or a number you can call if you have new promotions).
Come on…
You spent almost $20 to get that person into your store!
You better make sure she buys something or if not have a strategy to make sure she comes back again to buy.
And just to make sure you know what I’m talking about (and be sure that I walk the talk)…
That’s exactly what I did with one of my businesses!
[Quick Case Study] Here’s How Used A Lead Generation System To Explode Our Sales At My Cookie Shop, My Love Bites:
For those of you who know, my wife Olivia, and I used to run a little cookie shop a few years ago and closed it up when we were expecting.
In this short run, we turned dough & sugar into a 6-figure business in just over a year.
One of the strategies we used was having a lead generation system.
How It Worked:
We would collect numbers and emails from our patrons in exchange for incentives like redemption stamps.
Then we’d email and drop them texts every time we had offers during Chinese New Years, Christmas and other holidays.
The Result?
Amazing!
We were usually so busy during the festive season that we would have to close shop or work round the clock to manage production.
And the best part?
We usually rode the wave into the low periods as well with the overwhelming response.
That’s the power of having a lead generation system.
Like I mentioned earlier, it brings you an endless list of qualified & interested prospects consistently!
Again, these are clients you can sell to over & over again, with no additional marketing costs!
Think of it this way:
BOOM: You’re Basically Building A “Tribe” Of Loyal Customers Who Actively Want To Buy Stuff From You!
DRASTICALLY different from the kind of “fans” you get on Facebook (those to me, are just people clicking “like” behind a screen).
I’m not sure what your business needs to grow.
But my business needs CASH not likes.
So if you’re business is like mine…
Then I’d recommend building a list with a lead generation system ASAP if you want massive results like some of our GrowthTribe members:
5-6 Figure Sales In Just A Few Weeks From Tested & Proven Strategies: Fast, Deliverable, Trackable Results From Our Past Students!
Here’s Colin Ee, one of our students who’s in the training business who applied some of the strategies from one of our programs:
He quickly applied and reduced his sign-up cost by 82% for his own training program! Plus of course, our lead generation system happily dragged in that fat $100,000 SGD paycheck.
He’s well on his way to a 7-figure business!
But of course, training isn’t the only industry that’s able to rake in such massive results.
It works for mid-ticket items too!
Just ask Jun Wei, Owner of Lara J, an up and coming online luxury boutique:
Even though Jun Wei was already doing some advertising on his own, our lead generation system helped him build a huge list fast (speed again, is essential for business growth)!
And just to add, his results of 100 qualified leads & 4 sales in just 3 days is without much tweaking or optimizing (it’s only the tip of the iceberg).
Obviously, this strategy works for events as well!
Not sure if you’ve noticed the water playgrounds around NEX & Vivo City.
If you have, you’ll probably want to thank this guy:
How Would you like a 600% ROI on your ad spend?
As Hariman mentioned, 105 leads in 36 hours. That’s the kind of speed we are dealing with here. And if you feel like your business can handle that kind of explosive growth, you might want to hold your horses.
Hariman even sent his staff Jacqueline down for the SAME program (yup he’s a smart man who spent some of his profits on duplicating the success)!
And naturally, he got rewarded:
Note: I just want to highlight Hariman’s brilliant move of sending his staff down for training to remove himself as the bottleneck.
You see, by being able to pass down his knowledge and skill to his employee…
Hariman managed to clinch greater success and free his time up to make strategic business decisions!
Common knowledge, but often ignored.
Anyway, you’ve seen the kind of results GrowthTribe can produce with our lead generation system…
And the fact is that with this system and “list” building strategies, we can deliver consistent customers for your business easily in just a matter of weeks (sometimes days).
The best part is that “lead generation” is just 1 the 3 tools we use to explode sales massively!
Can You Imagine Doubling, Tripling Or Even Yes, QUADRUPLING Your Current Sales Right Now?
Most of you can’t because your business isn’t equipped to grow, just yet.
So here’s the deal:
Next week, I’m opening my doors to a select few business owners to not just learn my lead generation techniques…
I’m inviting these qualified entrepreneurs to join my inner circle to become exclusive partners, who I’ll divulge the tricks of the trade too.
I’ll be specifically sharing these 3 strategies and how you can apply them to your business.
1) How To Create A Hands-Free Lead Generation System that can churn you hundreds of qualified prospects that you can sell to over & over again with minimal marketing costs (tested & proven to work for over 35 different industries)
2) How To Write Highly-Converting Ad Copy-It’s like having a 24/7 salesman that never has to eat or sleep (I’ve used this skill to rake in millions of dollars for big names like Adam Khoo, Eric Feng & Kelvin Fong) In fact, this powerful skill is what I use to craft sales pitches, online sales letters & even stage selling that consistently convert from 20-35%
3) How To Craft 7-Figure Sales Funnel that amplify your sales and naturally upsells your clients so you get maximum value from each client that you close (even if you are selling low-to-mid ticket items). All our clients who have applied this hush-hush strategy are well on their way to building a million dollar business.
So if you think you’re the right fit and are willing to take action:
Fill up this 30-second application form and you’ll get a call from my copywriter Joel and he’ll let you know the details of my exclusive 3-hour strategy session.
But with such high-value information, I want to stress that this strategy session isn’t right for everyone.
You can ignore this is you’re:
– If You’re A 1-Man-Show Operation – You are trying to do it all by yourself (trust me, if you’re interested in growing a business and scaling it to a sustainable size, it’s easier with a team).
– If You’re A Company Who Is Still “Figuring-It-Out” – This is NOT going to be useful for you as I will be going deep into optimizing marketing funnels and maximizing profits… This means if you’re unsure of how your business is making money, then there’s no point in attending the Strategy Session).
– If You’re Deep In Debt And Without A Plan – This program is not a silver bullet. And although there’s nothing wrong with being in the red if you have a strong business model. I wouldn’t recommend attending the session if you’re losing money without a strategy to bounce back as you probably will not be able to take up the offer regardless of how good a deal it’s going to be.
– If You’re An Entrepreneur Who Just Talks About Big Ideas – Like I said, I’ve got nothing against ideas, in fact, most of my businesses started with a small idea. But the key here is execution. That’s what makes businesses sexy and profitable. So if you’re thinking of just coming to flap your lips without taking action, don’t waste your time, this is not for you.
– If You’re Not Committed To Apply And Take Action – This is probably not for you. Strategies need implementation to work. Period. If you’re not looking to put it to work, don’t bother applying. You’ll waste both our time. And since I’m only accepting a small group of people, don’t take away other people’s chance if you’re not serious.
– If You’re In The Same Exact Business I’m In (I’m in a few) – I’m sorry I have to turn you away. As I’ll be revealing some really closely guarded secrets there will be a “conflict of interest”. I apologize in advance.
If you’re committed to the success and growth of your company and want to apply for the Market Domination Strategy Session, quickly follow these action steps:
Fill up the questionnaire by clicking on the green buttons above and below.
You’ll get a call from my conversion specialist Joel to secure your slot for the intensive 1 hour Mastermind session (we’ll do a quick 15-minute strategic call to get a bit more information about the company).
The post Here’s The #1 Reason Why Your Business Can’t Break The Million-Dollar Mark appeared first on GrowthTribe.