2015-06-24

In late May, more than 3,000 people from 68 countries journeyed to Lexington, Kentucky, USA for the Alltech REBELation, a conference exploring innovation, inspiration and world-changing ideas. Keynote speakers including General Colin Powell, former Procter & Gamble global marketing officer Jim Stengel; futurethink CEO Lisa Bodell; and University of Kentucky men’s basketball coach John Calipari were joined by experts from Google, McDonald’s, Whole Foods, JBS, The HANOR Company, Buffalo Wild Wings, Dogfish Head Craft Brewery, Maker’s Mark and more to discuss strategies for transforming business, agriculture, food and beverage, and life.

Great ideas, however, should not be limited to the confines of a conference. To spark a further “REBELation,” recorded presentations from the Alltech REBELation are now available online through the Alltech Idea Lab. Free to media and registered attendees of the Alltech REBELation, those who missed the event are also able to access the multimedia content by purchasing a $195 virtual pass.

The virtual pass to the Alltech REBELation on the Alltech Idea Lab includes the following presentations:

- Excerpts from “Leadership Lessons,” General Colin Powell, U.S. Army Retired, former United States Secretary of State

- Excerpts from “Conscious Capitalism,” Walter Robb, co-CEO of Whole Foods

-“Digital Biology: Life is the New Black,” Raymond McCauley, biotechnology & bioinformatics chairperson, Singularity University

-“The True Cost of Food Waste,” Dan Glickman, former U.S. Secretary of Agriculture; former congressman (D-KS); senior fellow at the Bipartisan Policy Center

-“From Dream to Achievement,” John Calipari, head coach of the University of Kentucky Wildcats

-“Kill the Company,” Lisa Bodell, innovation expert, founder and CEO of futurethink and author, Kill the Company

-“What’s Your REBELation?,” Dr. Pearse Lyons, president and founder of Alltech

-“Aha! How to Build a Brand in 2015 and Beyond,” Jim Stengel, former global marketing officer, Procter & Gamble, and author, Grow: How Ideals Power Growth and Profit at the World's Greatest Companies

- Excerpts from “It’s Your Ship,” Mike Abrashoff, former U.S. Navy commander and author, It's Your Ship

-“Trends in Global Beef Production,” Aidan Connolly, chief innovation officer at Alltech

-“Listening Across Generations,” Dr. Aoife Lyons, director of educational initiatives at Alltech

-“Future of Food: The Collaborative,” Dr. Mark Lyons, global vice president and head of Greater China at Alltech

-“What’s Your Risk?,” Dr. Pearse Lyons, president and founder of Alltech

BEEF

-“What if Minerals Could Do More with Less?,” Steve Elliott, global director of the Mineral Division at Alltech

-“How to Survive in a Changing Global Industry,” Dale Moore, founder and general manager at Cattleman’s Choice Feedyard, Inc.

-“The Impact of Globalization on the Beef Industry,” Jerry O’Callaghan, investor relations officer at JBS

-“Antibiotic-Free Beef Production: Myth, Dream or Fact,” Dr. Karl Dawson, vice president and chief scientific officer at Alltech

-“Marketing Beef to the Consumer through Restaurants,” Bruce Drake, operating owner at Bluegrass Hospitality Group

-“Sustainability is the New Normal,” Bob Langert, editor at large at Green Biz Group; retired McDonald’s vice president of sustainability

-“A ‘Holistic’ Review of Farm Performance,” Andrew Wynne, business general manager at Alltech E-CO2

BREWING & DISTILLING

-“Making our Mark on the Bourbon Industry,” Bill Samuels, Jr., chairman emeritus at Maker’s Mark Distillery

-“Riding the Craft Beer Wave,” Greg Koch, CEO and co-founder of Stone Brewing Co.

-“The Voice of Craft Distilling,” Bill Owens, founder and president of American Distilling Institute

-“Never Underestimate the Quiet Ones,” Dr. Pearse Lyons, president and founder of Alltech

-“Love Thy Partner,” George Fisher, founder and president of Cavalier Distributing

-“When Craft Beer Came to Chengdu,” Dr. Mark Lyons, global vice president and head of Greater China at Alltech

-“Enjoy Every Sandwich,” Sam Calagione, founder & president of Dogfish Head Craft Brewery

-“Where Art Meets Science,” Dr. Inge Russell, editor of Journal of the Institute of Brewing, and Mark Phipps, technical director for operations at Alltech Lexington Brewing and Distilling Co.

CROP SCIENCE

-“Creating Agri-preneurs,” David Hunt, co-founder of Agrilarity Limited

-“Hemp and Tobacco’s Ebola Connection,” Dr. Karl Dawson, vice president and chief scientific officer at Alltech

-“Microbes at Work: Nature’s Organic Original Internet,” Dr. Steven Borst, Alltech Crop Science compliance manager

-“Feeding for Profit,” Steve Elliott, global director of the Equine and Mineral Divisions at Alltech

-“The Brazilian Market: Farming and Livestock Integration,” Robert Bosco, Director of Latin America at Alltech Crop Science

-“The Hutterite Movement,” Ron Friesen, co-founder at EMF Nutrition

-“Pay Dirt,” Robbie Walker, global general manager at Alltech Crop Science

-“In High Spirits,” Duane Kristensen, vice president of operations and general manager for Chief Ethanol Fuels, Inc.

DAIRY

-“Cow Signals,” Dr. Bert van Niejenhuis, master trainer at CowSignals

-“Understanding the Benefits of Low Carbon Dairying,” Andrew Wynne, business general manager of Alltech E-CO2

-“Milk: The Perfect Vehicle for DHA Delivery?,” Nikki Putnam, registered dietitian nutritionist at Alltech

-“Looking to the Industry Rebels,” Jack Corless, global dairy consultant at Rumsol

-“Cows: Four-Legged Machines That Can Eat 100 lbs. of Dry Matter a Day,” Dr. Mike Hutjens, professor emeritus at University of Illinois

-“Wisconsin Blueprint: Dairy Capital of the World,” Bob Block, Nutrition Service Company

-“Fairlife Believes in Better,” Steve Jones, CEO at fairlife, LLC

-“Feeding and Managing Dairy Heifers in 2015,” Dr. Jud Heinrichs, professor at Penn State University

-“The Chinese Dairy Farming Institute: New Frontiers in Collaboration,” Dr. Meredith Niles, post-doctoral research fellow, Sustainability Science Program at Harvard University

DIGITAL BUSINESS

-“Digital Disruption: The Third Industrial Revolution,” Matt Long, architect at Microsoft Corp.

-“Digital Business is Driving Big Change,” Phil Baughn, executive partner at Gartner

-“Your Interactive Rebel World – The Changing Faces of Digital Signage,” Joseph Contreras, director of product and solutions marketing at Toshiba

-“Bridging the Gap Between Logical and Creative Mindsets,” Brad Lovell, chief information officer at Keeneland; Billy Frey, chief marketing officer at Rural Media Group (RFD-TV); Damien McLoughlin, Anthony C. Cunningham professor of marketing and associate dean at UCD Michael Smurfit Graduate Business School

-“The Smart Approach to Digital Chaos,” John Herlihy, former vice president of sales & operations and managing director at Google Ireland

-“The Internet of Things: Get Plugged In,” John Osborne, chairman of the ZigBee Alliance; general manager of research and development at The Kroger Co.

-“Sony, Sands and the Banks: Cyberwar Comes Home,” Stewart Baker, former Assistant Secretary of the Department of Homeland Security; general counsel of the National Security Agency

FOOD REVOLUTION

-“Taste and Tradition,” Giacomo Beretta, strategic growth consultant of Ferrarini USA; founder of FooBiz Solutions, LLC

-“How Two Sisters Feed the World,” Philip Wilkinson, executive director of 2 Sisters Food Group

-“What are We Eating Tonight?,” Sylvia Lovely, media advisor and co-owner of Azur Food Group; co-host of Food News and Chews

-“Eataly: A New Approach,” Andrea Capitani, regional director of Alltech Italy and Alltech Slovenia

-“The Registered Dietitian,” Nikki Putnam, registered dietitian nutritionist at Alltech

-“Negative Social Media, Positive Response,” David Wescott, principal of Wescott Strategic Communications, LLC

-“The Microbiome Frontier,” Dr. Ronan Power, vice president of Alltech Life Sciences

-“Trends in Pet Food Production,” Randolph Wilson, director of process engineering at Gray Construction

-“Innovations in Food Production,” Damien McLoughlin, Anthony C. Cunningham professor of marketing and associate dean at UCD Michael Smurfit Graduate Business School

MARKETING FOR BUSINESS GROWTH

-“Imagination is More Powerful than Knowledge,” Damien McLoughlin, Anthony C. Cunningham professor of marketing and associate dean at UCD Michael Smurfit Graduate Business School

-“The Power of Purpose,” Carol Cone, CEO of ON PURPOSE

-“A Head for Business,” Dr. Shane O’Mara, professor of experimental brain research and director of Trinity College Institute of Neuroscience at Trinity College

-Panel Discussion: The Changing Face of Media

-“Bourbon Tourism: The Tale of the Trail,” Eric Gregory, president of Kentucky Distillers’ Association

“Pick up Some Milk, Will You?,” Mary Shelman, director of Harvard Business School’s Agribusiness Program

-“From Social Media Crisis to Business Opportunity,” Peter Kerr, president of Kerr Communications

-“The Art of Planned Abandonment,” Peter Gandolfo, director of business development at Drucker Institute

-“A Sponsorship REBELation,” Catherine Keogh, vice president and chief marketing officer at Alltech

PORK

-“Genetics: What’s Next?,” Dr. Dean Boyd, technical director at The HANOR Company

-“Global Meat Supply and Demand in the Coming Decade,” Osler Desouzart, president of OD Consulting, Market Planning & Strategy

-“Big Data,” Brent Frederick, director of nutrition, research and commercial sows at Christensen Family Farms

-“Danish Pig Production: Where to Next?,” Hans Aarestrup, CEO of the Association of Danish Pig Producers

-“A Rebel in the Pork Industry,” Doug Clemens, CEO of Clemens Family Corporation

-“Pork: The Other White Meat?,” Mick Sloyan, director of BPEX and deputy chief executive of the Agriculture and Horticulture Development Board

-“PEDv: What Now?,” Dr. Jim Pettigrew, professor at University of Illinois

-“Genetic Revolution and the Sleeping Giant,” Jerry Thompson, chief operating officer at Genus Asia

POULTRY

-“Antibiotics: The Cost,” Dr. Stephen Collett, clinical associate professor at the Poultry Diagnostic and Research Center at University of Georgia

-“Does Nutrition Hold the Key to Overcoming the Meat Quality Issue?,” Dr. Fernando Rutz, professor of physiology and monogastric nutrition at Universidade Federal de Pelotas

-“The Chicken Wing: From Leftover to the Life of the Party,” Brian Coan, vice president of enterprise supply chain at Buffalo Wild Wings

-“20 by 2020: Using Competition to Increase Demand,” Gary Cooper, chief operating officer at Cooper Farms

-“Poultry Past, Present and Future,” Philip Wilkinson, executive director at 2 Sisters Food Group

-“Sustainability is the New Normal,” Bob Langert, editor at large at Green Biz Group; retired McDonald’s vice president of sustainability

-“Global Meat Supply and Demand in the Coming Decade,” Osler Desouzart, president of OD Consulting, Market Planning & Strategy

-“Innovation: More Powerful than Knowledge,” Dr. Peter Ferket, WNR distinguished professor of poultry science, nutrition and biotechnology at North Carolina State University

Virtual passes can be purchased at tickets.alltech.com. Registered attendees of the event will receive their free access information via email.

To be part of this thought-provoking, life-changing conference next year, mark your calendar for The Alltech Ideas Conference, May 22-25, 2016, in Lexington, Kentucky, USA. For highlights of this year’s Alltech REBELation conference, visit rebel.alltech.com.

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