2014-10-08

New York: Online marketplace eBay has launched its live auctions in a move that it says opens the doors of traditional brick-and-mortar auction houses to online shoppers around the world. Among the first sales planned is an Important Jewelry auction, which will be hosted by Doyle New York.

The sale, which will take place on October 21, comprises 439 lots.

Top items include a pair of Lalique Art Nouveau gold, molded glass, enamel, diamond and pearl ‘Chrysanthemum’ bracelets and necklace, which has an estimate of $500,000-$700,000; a silver, gold, button pearl and diamond necklace with natural brownish gray pearl and diamond pendant estimated at $200,000-$300,000 and a Van Cleef & Arpels rose gold, platinum, mystery-set ruby and diamond leaf clip-brooch, estimated at $150,000-$250,000.

As previously announced, eBay has also partnered with international auction house Sotheby’s. The company said that in the coming months it will begin to offer live auctions at Sotheby’s headquarters in New York in 18 collecting categories.

eBay also said the two companies are exploring themed and time-based sales, as well as live auctions from Sotheby’s other global salesrooms.

“This new experience makes art and collectibles accessible to the broadest possible audience and offers a fresh, modern way to discover, browse and buy premium pieces online,” eBay said in a press release.

“Through the launch of live auctions, eBay is reimagining the time-honored auction house experience,” said Gene Cook, general manager of emerging verticals for eBay Marketplaces. “We know that people want new ways to peruse and purchase fine art and collectibles.”

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