Cyclingnews Tour Tracker App
Cyclingnews and Tour Tracker announce Tour de France Mobile App Enhancements and new Title Sponsorships
#TDFtracker
Cyclingnews and Tour Tracker are excited to announce three enhancements to their successful new Tour de France mobile app, the Cyclingnews Tour Tracker. All three additions (iPhone, iPad and Android) are available now for download and further the aim of providing fans the premier mobile app for following the world’s top professional cycling events, both as a primary source of information and as a second-screen for broadcast coverage. They are also announcing two new title sponsorships for this year’s edition.
Tour Tracker Time Machine
The biggest addition is the preview release of Tour Tracker Time Machine™, an exclusive new feature that provides users the ability to replay Tour Tracker’s live data feeds (commentary, GPS tracking, race situation) from any point in a stage. This gives the app’s users a revolutionary new second-screen option: the ability to synchronize real-time data from the race with any delayed video broadcast of the day’s racing.
“Watching the Tour live is great, but the majority of fans I know watch their broadcaster’s prime-time TV replay or watch online after work,” says Tour Tracker CEO Allan Padgett. “Now, all the rich real-time data that put Tour Tracker and CyclingNews on the map can be part of the tape-delayed experience. No waiting for announcers to remind you who is the break, no guessing where they are relative to the next big climb, and of course no spoilers. And the next version of Time Machine will include some mind-blowing data not even available to live viewers today.”
With Time Machine, cycling fans in the US or UK, for example, can now combine NBC’s and ITV’s excellent video coverage with Tour Tracker’s #1 rated user experience. No other mobile application has anything like this. It puts the CyclingNews Tour Tracker in a class of its own as a second screen app for cycling.
Rider Biometrics Analysis
Tour Tracker is the only app that has offered live rider biometric reports (heart rate and power output) during the Tour de France. Now, the CyclingNews Tour Tracker features exclusive post-race analysis of selected riders’ race data from the world’s leader in the field, TrainingPeaks. This gives users an in-depth view into one of cycling’s most focused upon subjects and provides a look at each stage from entirely new point of view.
Breakaway Explorer
Tour Tracker and CyclingNews know that Tour de France fans have many levels of interest in the race. The new Breakaway Explorer™ feature of the app addresses one of those: the regions, towns and culture of the Tour. An exclusive partnership with Breakaway will provide app users detailed information about each start and finish city, providing quick links to travel information as well for those who want to experience the Tour in person. With Tour Tracker in their pocket of course!
Title Sponsorships
The companies are also thrilled to announce two title sponsorship partnerships for this year’s edition. BMC, the Swiss bike maker with numerous Grand Tour victories to its credit, will be the title sponsor for the US and UK markets. Bike Bug, one of the world’s leading online cycling retailers, will be the title sponsor for the Australian market. Both cycling-specific brands will have a strong presence on the apps. BMC are also running a bike give-away linked to the sponsorship, an exciting opportunity for our users.
Matt Heitmann, head of marketing for BMC, says “We are proud to be a part of the CyclingNews Tour Tracker. As cycling fans, we are users of both companies’ products and were excited to learn about the opportunity. As a cycling company, I couldn’t imagine a more natural and effective place to reach out to our target market.”
Mark Cantwell, Future Sport’s Digital Product Development Manager, summarized the day, “The release of the CyclingNews Tour Tracker has been an unqualified success for us, but our vision includes much more than the basics of race tracking. This release makes clear our commitment to offering the perfect race companion to the cycling community. The data replay feature in particular is a game changer, making the app the perfect companion even in regions that have a strong Tour broadcaster. Our new sponsorships are equally exciting as they fit perfectly into the apps.“
The CyclingNews Tour Tracker is free and available for iPhone, iPad and Android mobile devices. Visit http://thetourtracker.com/cyclingnews for links and more information.
**ENDS**
For more information please contact Ben Pester, Communications Manager at ben.pester@futurenet.com or 0207 042 4035 and 07737 138 384
Editors Notes:
About Tour Tracker
Since 2007, the Tour Tracker team has been a key force behind revolutionizing cycling coverage, having now covered many of the world’s biggest races with custom apps. Our initial 2007 release offered fans the first-ever live video coverage, live GPS tracking, and live geo-tagged photo feeds from the road. Our 2010 Tour de France mobile app offered fans the first and only live rider biometrics tracking. Our proven platform offers fans, race owners and cycling broadcasters the perfect solution for live coverage. More information is available at TheTourTracker.com.
About Cyclingnews.com
Since its inception in 1995, Cyclingnews has grown to become world’s biggest news and results service for professional cycling, with bulletins from around the globe accessible online and on mobile. The site is the passionate cycling fan’s first port of call for news, race results, tech, live race coverage, race photography, interviews, features, diaries, video content, fitness and forums.
Cyclingnews.com is part of Future Plc who also publish cycling and triathlon titles – Bikeradar.com, TriRadar.com, Cycling Plus, Procycling, Mountain Biking UK, What Mountain Bike, Triathlon Plus and Cycling News HD. Future attracts over 4.2 million online global visitors every month in cycling alone.
About Future plc:
Future plc is an international media group and leading digital publisher, listed on the London Stock Exchange (symbol: FUTR).
We have operations in the UK, US and Australia creating more than 200 publications, apps, websites and events.
We hold market-leading positions in Technology, Entertainment, Music, Creative and Sport & Auto sectors.
We attract more than 51 million monthly global unique users to our websites, which include techradar.com, gamesradar.com, bikeradar.com and musicradar.com.
Future sold more than 24 million magazines last year, that’s 45 magazines sold every minute. Our most well-known brands include T3, Cycling Plus, Total Film, Mollie Makes and Official Xbox Magazine.
Future has developed its own app-creation software, FutureFolio. We produce over 100 digital editions, and have now sold over five million digital copies.
Future exports or syndicates 225 publications to over 89 countries, making us the UK’s number one exporter and licensor of magazine content.
Future has been named Consumer Digital Publisher of the Year for three years in a row by the Association of Online Publishers (2011, 2012, 2013) and is currently the Professional Publishers Association Digital Publisher of the Year and the British Media Awards Media Company of the Year.