Student work
A graphic artist is a ‘creative technician’ who must have a critical eye to analyze and implement marketing collaterals in various capacities within the publishing, entertainment and advertising industries.
He/she will create the visual identity of a brand, product, and implement its design in different mediums such as websites, brochures, on social media, in traditional prints and on posters.
This course is ideal for people looking to specialize in publicity and marketing, helping students excel visually by learning the tools used to properly implement visual communication to a high standard using the latest technologies available. Students graduating with this degree will not only gain knowledge in the techniques of creation but will at the same time learn about the most current business methods, and gain valuable work experience with professionals in the industry.
Students will be knowledgeable in all areas of the creative chain and know how to prepare and implement the production of projects : from multimedia computer graphics to website design as well as learning how the publishing and advertising industry works.
What students will learn
Student work
Art studies and technique
Art criticism and formal analysis of its history
Academic drawing
Volumes, colour, modelling techniques
Civilisation and the technical arts
Applied arts studies
Fine Arts studies
Western art from the 19th and 20th centuries
Study themes within the art of communication
Composition in applied arts
Visual communication
Writing and publishing
Artefact and industrial design
Interior and spatial design
Perspectives
Geometric representation
2D/3D Modelling
Practical work and examples
Computer Aided Publishing (CAP)
Computer Aided Design (CAD)
Introduction to fashion design
Accent Francais
Language course
Conversational French
Business terminology
Grammar and written exercises
Role-playing
French culture
Complementary French classes taught by Accent Français language school (included)
Student work
Specialisation areas
Best practice in design
Graphic design (various techniques)
Design studio practice
2D graphics
3D imaging
Multimedia Business projects
Professional practices
Communication methods
Personal and professional development working tools
Software packages
Adobe Indesign
Adobe Illustrator
Adobe Photoshop
Adobe Dreamweaver
Adobe Flash
Adobe After Effects
Autodesk Maya
Sony Sound Forge
Students will get to work on creative projects during the course and use an array of software available at the campus to produce designs.
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