2015-01-07

Is your business profitable? How profitable? Are you actually taking profit out of your business?

Most small business owners struggle with becoming & staying profitable and actually taking the profit out of the business. That’s why I was intrigued when I heard about Profit First by Mike Michalowicz. I read the book and loved it. It’s one of those books that is transformational and can really make a huge impact on your business. Today Mike has joined me on the podcast to teach you about the Profit First Formula and how you can make your business more profitable.

Today’s Guest: Mike Michalowicz



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By his 35th birthday Mike Michalowicz (pronounced mi-’kal-ō-wits) had founded and sold two multi-million dollar companies. Confident that he had the formula to success, he became an angel investor… and proceeded to lose his entire fortune.

Then he started all over again, driven to find better ways to grow healthy, strong companies. Among other innovative strategies, Mike created the “Profit First Formula”, a way for businesses to ensure profitability from their very next deposit forward.

In this episode we’ll cover:

What the recency effect is and how it impacts our finances

Why you shouldn’t assume we are logical

Why the traditional GAAP accounting method (Sales – Expenses = Profit) makes profit a leftover and the last priority

How the Profit First Formula (Sales – Profit = Expenses) works and how the simple shift makes you much more profitable

Why it’s so important to keep your profit in a separate account

How to get your bank on board with you using the Profit First Formula

Why you should focus on what Mike calls your “real revenue”

Why your money management needs to be based on human behavior instead of economic theory

How to implement the Profit First Formula in your business

How to build your profit muscle

How to find an accountant or bookkeeper who understands Profit First

Why accountability is so important

Profit is not an event, it’s a habit @mikemichalowicz
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Resources & Links mentioned in this episode include:

Profit First – buy the book
Profit First Resources
Simple
TAPS (Target Allocation Percentages) for Profit First & other graphs from the book
Profit First Professionals
The Inner Circle for accountability
Book More Weddings Academy Free Training

More from Mike:

Website: www.mikemichalowicz.com

Twitter: @MikeMichalowicz

Facebook: www.facebook.com/MikeMichalowiczFanPage

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The post Episode 44: Putting Profit First With Mike Michalowicz appeared first on Evolve Your Wedding Business - Wedding Business Marketing.

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