2013-08-20

Scion confirmed to be standardizing the color touchscreen infotainment interface across all of its models for the 2014 models. In lieu of this, they claim to be the first non-luxury car brand to feature a touchscreen audio system as standard on all models.

The screen itself is 6.1-inches in size and offers terrestrial and satellite radio capability with a CD/MP3 player, hands-free phone capability—to keep you young asses from using the phone while driving—Bluetooth wireless audio streaming, and AUX/USB iPod connectivity.

A BeSpoke Premium Audio upgrade is available, which also increases the functionality of the system by offering GPS, social media app integration, and other Internet-based connectivity. The option runs for $1,198 for all models.

Scion also updated the rest of its lineup with some minor tweaks and upgrades, along with some very minor hikes in pricing. Additionally, a limited edition iQ goes on sale, some two-tone color options get offered for the xD and more.

Check out the press release after the jump for full details.

August 15, 2013

Scion Makes Touchscreen Audio System Standard for All Models

The 2014 Scion FR-S features new sport knee cushions that add comfort for the driver and front-passenger.

TORRANCE, Calif., (Aug. 15, 2013) – Scion is the first non-luxury car brand to feature a touchscreen audio system as standard equipment across its entire lineup. Scion also announces new features and manufacturer’s suggested retail prices (MSRP) for the 2014 FR-S and xD, 2013 xB and the limited-production 2014 iQ Monogram Series.

All 2014 Scion models will come standard with the Scion Display Audio System featuring a 6.1-inch LCD touchscreen, AM/FM/CD/HD Radio™ technology, hands-free phone capability, music streaming via Bluetooth® wireless technology and AUX/USB port with iPod®connectivity. In addition, all 2013 xB models that begin production in August or after will also come standard with the new audio system.

“A standard touchscreen audio system across the entire Scion lineup stays true to the brand’s innovative nature and responsiveness to the desires of its youthful drivers,” Scion Vice President Doug Murtha said.

Available BeSpoke® Premium Audio System 
Beyond the base audio system, all new models will offer the Scion BeSpoke Premium Audio system featuring Aha™. This upgraded system features GPS navigation services, integration with popular social media applications and smartphone-compatible access to 30,000 free audio stations, including sports, news, entertainment and Scion’s own signature station featuring a lineup of its 17 music channels. The available BeSpoke system has a MSRP of $1,198. More details on the BeSpoke system can be found at www.scion.com/BeSpoke/.

2014 xD Offers New Two-Tone Colors 
In addition to including the new Standard Display Audio System, 2014 xD models will be available in two new two-tone color options, Black Sand Pearl/ Magnetic Gray Metallic and Classic Silver Metallic/ Sparkling Sea Metallic.  Vehicles will be available in dealerships in September. The MSRP for the Scion xD will be $16,720 for the automatic transmission model and $15,920 for the manual transmission. The two-tone paint options on the 2014 Scion xD are available for $500 above MSRP.
 
2014 Scion FR-S Features Added Comfort
The Scion FR-S rear-wheel drive sports car has attracted a following for its sporty handling and aggressive design. New for 2014, the FR-S will offer added comfort for both the driver and front passenger from new sport knee cushions that are located on the door panels and the sides of the center console. The MSRP for the Scion FR-S will be $25,800 for the six-speed automatic transmission model and $24,700 for the six-speed manual transmission.

2014 iQ MonogramTMSeries Packed with Value
The iQ is one of the world’s smallest four-seaters, perfect for urban efficiency and parking. The iQ Monogram Series focuses on taking the iQ to the next level by adding premium features at a great value. The limited-production iQ will feature the stylish two-tone paint combination of Black Currant Metallic/Classic Silver Metallic, color-keyed exterior mirrors and spoiler, along with a premium alloy wheel package and floor mats emblazoned with the iQ logo. Only 150 iQ Monogram Series models will be made. They will have a MSRP of $16,520 and arrive in dealerships in October.

2013 xB Now Features Standard Display Audio System 
2013 xB models that begin production in August or after will come standard with the new Scion Display Audio System. In addition to its iconic shape, the xB offers lots of utility with its generous passenger and cargo space. Available now, the MSRP for the Scion xB is $17,920 for the automatic transmission model and $16,970 for the manual transmission.

Scion MSRPs do not include a $755 delivery, processing and handling (DPH) for all Scion models. The DPH fee for vehicles distributed by Southeast Toyota (SET) and Gulf States Toyota (GST) may vary. The complimentary Scion Service Boost includes normal factory-recommended maintenance services up to two years or 25,000 miles, whichever comes first, and 24-hour roadside assistance for up to two years from the date of purchase.
 
Scion Pricing Chart

Model

MSRP

SCION iQ Monogram Series (CVT-i)

$16,520

SCION xD (MT)

$15,920

SCION xD (AT)

$16,720

SCION xB (MT)

$16,970

SCION xB (AT)

$17,920

SCION FR-S (MT)

$24,700

SCION FR-S (AT)

$25,800
 

All prices listed above exclude the delivery, processing and handling (DPH) fee of $755.

About Scion
Scion, from Toyota Motor Sales (TMS), U.S.A., Inc., was developed with a new generation of youthful buyers in mind. Scion’s mission is to provide distinctive products, the opportunity to personalize, and an innovative, consumer-driven process at the retail level. The brand features five groundbreaking models with a wide array of standard features: the xD urban subcompact five-door, the iconic xB urban utility vehicle, the tC sports coupe, the premium micro-subcompact iQ and the FR-S rear-wheel drive sports car. The Scion brand often applies new practices in all aspects of its business and pushes the creativity envelope with non-traditional advertising and marketing to engage young consumers. Scion also supports originality through its programs in the artistic community. For more information, visitwww.scion.com.

- By: Chris Chin

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