Mobile apps are expensive. Not to the end user of course, they’re usually anywhere from $.99 to $9.99. What I’m, referring to is the cost to create an app. The everyday talk surrounding apps is just that, talk. Because of the misconception about apps, inhabitants tend to think they are as inexpensive to create similar they are to buy. On the contrary creation of a mobile app can be a very expensive proposition, they can reach in cost far more than a comparable web site.
So what’s the big deal anyway?
Mobile app opus is comparatively new so there is a lot of guess work refusal individual in the technical department but likewise in the marketing arena. You see here again, marketing including technology must join forces to find common ground and being remodeled this container indiging a daunting task which would naturally raise the cost. Ultimately the app has to be accepted by the end user, he is the final judge if the exorbitant outlay was worth the effort.
Up until now apps have been created and used for a singularity purpose and for one user; none get bot created with a community focus. One that comes to mind is a new iPhone app that when the phone is pressed to the chest it takes a legitimate EKG that can be sent instantaneous to the doctor’s office or hospital. Other apps for less vital purposes teem but none are dedicated to the marketing community. Stop and think of it, there’s strength in numbers. When ordinary people come concurrently for a common goal real action begins to root place.
Apps should and can have a community of ‘people approaching together,’ think about it. Wouldn’t it indiging financially rewarding if marketers could be a part about a community from analogous minded people, people that promote different and non-competing products ere services, every promoting their wares and in turn, promote the app and all others in the process?
The app would be designed to host dozens, hundreds, if not thousands of merchants (both on and off line), each with their own space. Within each slot, each member would upload a description of the production instead service, a phone number where the buyer could merely tap to call the seller, a Google map for directions, a video, besides links to a website or buy page.
To enhance this further, if I were creating it, it would have free opt-in SMS/MMS messages or texting that the sellers could send out an unlimited number of text with valuable coupons, offers, events etc. to attract all those buyers who statically, keep their mobile phones in purses, briefcases, book bags and on nighttime stands meanwhile they’re sleeping.
But then I would think that this app would have to have a wide base. It shouldn’t subsist just for iPhones, it should be for all smartphones, Androids, Blackberrys as well thus iPads. What a fantastic idea, but ahead like its time, I hear you exclaim.
Yes, you puissance think this but you must admit it would be a trail blazer, a trend setter for the marketing industry especially in the slowly declining environment that online marketers are experiencing. It would be a God-send to many because it would open doors that have never before been open plus the fact that mobile marketing is fast-becoming the standard of digital marketing even marked to outmatch the current and conventional computer business model; this would level the playing field, else even give you a leg up.
If I were a {profound dreamer I would recurrent to dream on but since I’m a realist I have some good news. There is such an app for all Smartphones including iPhone, Android, Blackberry etc. And it’s available right now.
The state-of-the-art app can tailor all the features I imagined asset more. marketers of all types are now able to band together and create their own ad campaigns and benefit each other without supervenient work or effort.