2014-11-26

Digital Marketing Executive, London, £30,000

This is such a great opportunity to join this fast-paced, dynamic, creative world leader in sports spread betting in this fab varied digital marketing role. You will work across the board on digital acquisition and retention activity including SEO, PPC, affiliates and display, as well as referral marketing, social media, eCRM, SMS and push notifications.

Digital Marketing Executive – The role

Work alongside digital marketing agencies for PPC, SEO, display and affiliate marketing

Work closely with manager to deliver SEO, PPC and online display campaigns

Liaise directly with affiliate partners to ensure the optimum level of activity for customer acquisition

Ensure social media content is updated on a daily basis, as well as suggesting new strategies to grow the social following

Work with the CRM tool, ensuring target lists and email creative are delivered and executed correctly and on time

Analysing and reporting on all digital marketing activity

Digital Marketing Executive – Skills and experience

Experience in the execution of PPC, SEO, affiliate, eCRM and online advertising campaigns

Understanding of digital marketing measurement, PPC, SEO affiliates etc.

Good knowledge of CRM techniques such as churn prevention and referral marketing.

An understanding of the ‘nuts and bolts’ of email/SMS marketing, from creative development through to measurement

Results focused: Passionate about return on investment. Uses customer insight in order to drive profitable (marketing) activity.

This great Digital Marketing Executive role won’t be around for long so click ‘APPLY’ to send your CV now.

I specialise in direct and digital marketing roles, so if this Digital Marketing Exec role isn’t the one for you, then have a look at all my current roles at www.direct-recruitment.co.uk/lisajobs

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